Product Marketing Manager V | Digital Advertising

Linda Werner & Associates; United States; Remote; USD 120,000 - 160,000; Full time

Benefits offered by this job

Dental insurance

Health insurance

Health savings account

Life insurance

Paid time off

Retirement plan

Vision insurance

Job summary

Linda Werner & Associates is seeking an experienced Product Marketing Manager V to drive innovative digital advertising, creator marketing, and business solutions across a global platform. You will shape product strategy, go-to-market plans, and messaging while partnering with Product Management, Sales, and cross-functional teams.

You bring 8+ years in product marketing and a track record of leading complex, high-visibility initiatives in a fast-paced environment.

Qualifications

• 8+ years of professional experience in product marketing, management consulting, business strategy and operations, digital marketing, advertising, analytics, or another analytical discipline.
• Demonstrated experience managing complex, highly visible projects with multiple stakeholders.
• Experience contributing to product strategy, setting strategic direction, and executing go to market plans.
• Strong project management capabilities with a proven ability to independently drive initiatives from planning through execution.
• Experience conducting market research, evaluating business opportunities, and translating insights into strategic recommendations.
• Strong analytical and problem solving skills, including the ability to develop structured frameworks for complex challenges.
• Proven ability to collaborate with and influence cross functional partners and senior stakeholders.
• Excellent written and verbal communication skills, including the ability to simplify complex concepts.
• Ability to thrive in a dynamic environment with shifting priorities and ambiguity.

Responsibilities

• Product Strategy & Market Research: Conduct market, customer, and competitive research to identify opportunities, understand advertiser needs, and influence product strategy and roadmap priorities.
• Go to Market Strategy & Execution: Develop and execute go to market strategies, including product positioning, messaging, launch readiness, and stakeholder communications.
• Advertiser Research & Product Testing: Coordinate research initiatives, recruit participants, partner with advertisers to facilitate product testing, and evaluate performance to gather actionable insights.
• Cross Functional Collaboration: Work closely with Product Management, Sales, and business teams to align product development with market needs and business objectives.
• Strategic Recommendations: Develop structured analytical frameworks to evaluate business challenges, assess opportunities, and present recommendations to stakeholders and leadership.
• Project Management & Execution: Independently manage complex, highly visible projects involving multiple stakeholders, competing priorities, and evolving business requirements.
• Stakeholder Management: Communicate strategic decisions, project progress, risks, and recommendations while maintaining alignment across teams.
• Risk Management & Problem Solving: Proactively identify challenges, manage escalations, and drive timely resolutions to support successful outcomes.

Skills

Product marketing

Go-to-market strategy

Market research

Stakeholder management

Project management

Strategic thinking

Analytical skills

Cross-functional collaboration

Communication skills

Job description

We are seeking an experienced Product Marketing Manager V to support developing innovative digital advertising, creator marketing, and business solutions.

This is an exciting opportunity to influence product strategy and go to market initiatives for products that connect businesses, advertisers, creators, and consumers across a global digital platform.

In this role, you will partner closely with Product Management, Sales, and cross functional stakeholders to shape product roadmaps, identify market opportunities, and develop compelling product positioning and messaging.

The ideal candidate brings a combination of business strategy, analytical expertise, product marketing experience, and strong project management capabilities. Success requires someone who can navigate ambiguity, influence stakeholders, and independently drive complex initiatives in a fast paced environment.

Key Responsibilities

• Product Strategy & Market Research: Conduct market, customer, and competitive research to identify opportunities, understand advertiser needs, and influence product strategy and roadmap priorities.

• Go to Market Strategy & Execution: Develop and execute go to market strategies, including product positioning, messaging, launch readiness, and stakeholder communications.

• Advertiser Research & Product Testing: Coordinate research initiatives, recruit participants, partner with advertisers to facilitate product testing, and evaluate performance to gather actionable insights.

• Cross Functional Collaboration: Work closely with Product Management, Sales, and business teams to align product development with market needs and business objectives.

• Strategic Recommendations: Develop structured analytical frameworks to evaluate business challenges, assess opportunities, and present recommendations to stakeholders and leadership.

• Project Management & Execution: Independently manage complex, highly visible projects involving multiple stakeholders, competing priorities, and evolving business requirements.

• Stakeholder Management: Communicate strategic decisions, project progress, risks, and recommendations while maintaining alignment across teams.

• Risk Management & Problem Solving: Proactively identify challenges, manage escalations, and drive timely resolutions to support successful outcomes.

Minimum Qualifications

• 8+ years of professional experience in product marketing, management consulting, business strategy and operations, digital marketing, advertising, analytics, or another analytical discipline.

• Demonstrated experience managing complex, highly visible projects with multiple stakeholders.

• Experience contributing to product strategy, setting strategic direction, and executing go to market plans.

• Strong project management capabilities with a proven ability to independently drive initiatives from planning through execution.

• Experience conducting market research, evaluating business opportunities, and translating insights into strategic recommendations.

• Strong analytical and problem solving skills, including the ability to develop structured frameworks for complex challenges.

• Proven ability to collaborate with and influence cross functional partners and senior stakeholders.

• Excellent written and verbal communication skills, including the ability to simplify complex concepts.

• Ability to thrive in a dynamic environment with shifting priorities and ambiguity.

Preferred Qualifications

• Experience in digital advertising, advertising technology, or performance marketing.

• Knowledge of creator marketing, social media advertising, and digital commerce.

• Experience supporting advertising products, digital platforms, or emerging marketing technologies.

• Background in management consulting, business strategy, or strategic operations.

• Experience conducting advertiser research, coordinating product testing initiatives, or developing product positioning and messaging.

Location : United States - Remote

Role type: Contract 7 Month Position

Expected hours : 40 per week

Benefits:

• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• Do you or will you in the future require any sponsorship to work in the US?

Language:

• English (Required)