Senior Product Marketing Leader (Remote)

VulnCheck; Boston (MA); On-site; USD 150,000 - 200,000; Full time

Benefits offered by this job

Unlimited PTO

401k plan with company match

Comprehensive healthcare

Generous paid parental leave

Remote friendly environment

Expense reimbursement

Ongoing professional development

Career advancement opportunities

Job summary

VulnCheck is seeking a Senior Director of Product Marketing to build and lead the product marketing function within the company. This remote role focuses on defining customer profiles, positioning products, and executing go-to-market strategies.

Candidates should have over 8 years of product marketing experience in B2B cybersecurity and be comfortable handling vulnerability data. The position involves leading product launches, enabling sales teams, and establishing prospect messaging.

Qualifications

• 8+ years of product marketing experience in B2B cybersecurity.
• Comfortable engaging with vulnerability data and exploit intelligence.
• Demonstrated ownership of ICP/persona development.

Responsibilities

• Define and continuously refine customer profiles and personas.
• Own core product positioning and messaging frameworks.
• Lead GTM strategy for new product and feature launches.
• Equip sales team with necessary training and content.
• Run continuous competitive analysis to sharpen positioning.
• Build the product marketing function from the ground up.

Skills

Product marketing

Cybersecurity

Messaging development

GTM strategy

Analyst relations

Competitive analysis

Field enablement

Team building

Job description

VulnCheck is seeking a Senior Director of Product Marketing to build and lead the product marketing function within the company. This remote role focuses on defining customer profiles, positioning products, and executing go-to-market strategies.

Candidates should have over 8 years of product marketing experience in B2B cybersecurity and be comfortable handling vulnerability data. The position involves leading product launches, enabling sales teams, and establishing prospect messaging.