Senior Product Marketing Lead, Service Solutions

Mobility Global Inc.

Centreville (VA)

Hybrid

USD 105,000 - 157,000

Full time

5 days ago
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Benefits offered by this job

Health & Wellness benefits
Retirement savings with company match
Competitive compensation package

Job summary

Mobility Global Inc. in Centreville, VA, is seeking a Senior Product Marketing Manager to own marketing strategy, messaging, and go-to-market for CARFAX Service Loyalty and related offerings in the Dealer Business Unit.

You will partner with Sales, Product Management, Business Development and Partner Enablement to drive campaigns, launches, and cross-functional alignment, delivering measurable growth in leads, pipeline, and sales.

Qualifications

  • 12+ years of experience in automotive industry or marketing/sales in a scaled B2B environment.
  • Automotive Service Expert with knowledge of dealer service departments.
  • Sales-minded with urgency to meet marketing, sales and business goals.
  • Data-driven approach using customer data and learnings for campaigns.
  • Creative storyteller who turns ideas into effective messaging and campaigns.
  • Strong communicator and builder mindset across teams.

Responsibilities

  • Define core positioning and value propositions for CARFAX Service Loyalty and related services.
  • Lead go-to-market strategies and launches from plan to post-launch review.
  • Plan campaigns to raise awareness and generate leads and sales.
  • Develop enablement assets with Sales and Partners to support the strategy.
  • Align cross-functional plans and communicate results to leadership.

Skills

Automotive knowledge
Sales mindset
Data-driven
Creative storyteller
Strong communicator
Builder mentality

Education

BA/BS in Marketing, Business, Communications, or related field

Tools

Salesforce

Job description

Mobility Global Inc. in Centreville, VA, is seeking a Senior Product Marketing Manager to own marketing strategy, messaging, and go-to-market for CARFAX Service Loyalty and related offerings in the Dealer Business Unit.

You will partner with Sales, Product Management, Business Development and Partner Enablement to drive campaigns, launches, and cross-functional alignment, delivering measurable growth in leads, pipeline, and sales.

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