Senior Product Marketing & Communications Leader - Remote

Cariloop; Oregon; Hybrid; USD 130,000 - 165,000; Full time

Benefits offered by this job

Comprehensive medical/dental/vision

401k with employer match

Paid holidays and flexible time off

Remote-friendly culture and equipment

Volunteer time off

Job summary

Cariloop is seeking a Senior Manager, Product Marketing & Communications to translate our caregiving solutions into market-ready messaging, campaigns, and assets. You will lead product marketing, customer marketing, and member communications, shaping how we position Cariloop's value across audiences and channels.

You will guide messaging, develop scalable resources, and collaborate with Product, Growth, Sales Enablement, and Analytics to drive growth and engagement for caregivers and

Qualifications

• 7+ years of experience in product marketing or related roles, including people leadership.
• Experience marketing B2B2C products or services to organizational customers and individual end users; healthcare/HR tech preferred.
• Excellent written and verbal communication with ability to translate complex products into clear messaging.
• Hands-on leader able to develop messaging, content, campaigns, and assets.
• Experience creating customer and member communications that drive awareness, enrollment, engagement, and utilization.
• Familiarity with member marketing platforms and lifecycle campaigns (e.g., Braze).

Responsibilities

• Lead product marketing, customer marketing, and member communications, aligning with product strategy.
• Develop messaging, content, campaigns, and go-to-market assets across channels.
• Partner with Product, Growth, Sales Enablement, Demand Gen, and other teams to enable growth.
• Lead team welfare, prioritization, planning, and scalable processes for messaging and assets.

Skills

Product marketing strategy

Go-to-market planning

Messaging & positioning

Cross-functional leadership

Content creation

Customer & member communications

Data-driven marketing

Campaign management

Public speaking/presentations

Braze / lifecycle platforms

Tools

Braze

Job description

Cariloop is seeking a Senior Manager, Product Marketing & Communications to translate our caregiving solutions into market-ready messaging, campaigns, and assets. You will lead product marketing, customer marketing, and member communications, shaping how we position Cariloop's value across audiences and channels.

You will guide messaging, develop scalable resources, and collaborate with Product, Growth, Sales Enablement, and Analytics to drive growth and engagement for caregivers and