Senior Product Manager, Web Experience & Growth

Insight Global; United States; On-site; USD 140,000 - 210,000; Full time

Job summary

Insight Global is seeking a Senior Product Manager to lead the vision, strategy, and roadmap for its Optimizely ecosystem. This role serves as the bridge between marketing, design, and engineering teams, ensuring digital platforms are scalable, performant, and capable of supporting aggressive growth objectives.

You will drive platform enhancements, backlog prioritization, and agile delivery while supporting both experimentation and discoverability initiatives.

Qualifications

• 8+ years of digital product management experience.
• 3+ years owning enterprise CMS and experimentation platforms.
• Deep expertise with Optimizely CMS and Optimizely Web Experimentation.
• Experience supporting large-scale B2B marketing websites.
• Recent experience working on an inhouse team (not agency only work).
• Strong understanding of web architecture, APIs, and modern front-end technologies.
• Experience managing Agile product delivery using Jira, Confluence, or similar tools.
• Excellent stakeholder management and executive communication skills.
• Knowledge of CRO and SEO best practices.
• Experience leading CMS modernization initiatives.
• Familiarity with React-based web environments.

Responsibilities

• Lead the vision, strategy, and roadmap for the Optimizely ecosystem.
• Bridge marketing, design, and engineering teams to ensure scalable, performant platforms.
• Drive platform enhancements, backlog prioritization, and agile delivery.
• Support experimentation and discoverability initiatives.
• Execute as a cross-functional leadership role with executive stakeholder management.

Skills

Digital product management

CMS ownership

Experimentation platforms

Optimizely CMS

Optimizely Web Experimentation

B2B marketing websites

Web architecture / APIs / frontend

Agile delivery (Jira/Confluence)

Stakeholder management

Executive communication

Job description

8+ years of digital product management experience

3+ years owning enterprise CMS and experimentation platforms

Deep expertise with Optimizely CMS and Optimizely Web Experimentation

Experience supporting large-scale B2B marketing websites

Recent experience working on an inhouse team (not agency only work)

Strong understanding of web architecture, APIs, and modern front-end technologies

Experience managing Agile product delivery using Jira, Confluence, or similar tools

Excellent stakeholder management and executive communication skills

Nice to Have Skills & Experience

Knowledge of CRO and SEO best practices

Experience leading CMS modernization initiatives

Familiarity with React-based web environments

Job Description

Our engineering software client is seeking a Senior Product Manager to lead the vision, strategy, and roadmap for its Optimizely ecosystem. This role serves as the bridge between marketing, design, and engineering teams, ensuring digital platforms are scalable, performant, and capable of supporting aggressive growth objectives. The successful candidate will drive platform enhancements, backlog prioritization, and agile delivery while supporting both experimentation and discoverability initiatives. This is a highly cross-functional leadership role requiring strong technical acumen and executive-level stakeholder management.

Salary: 171k total comp, 85% base and 15% bonus