Senior Product Manager, Subscriptions & Growth

RiseMe; San Francisco (CA); Hybrid; USD 150,000 - 210,000; Full time

Job summary

Strava is seeking a Senior Product Manager to lead the subscription experience across the platform. You will shape conversion and monetization strategy, running fast-paced experiments to grow subscribers and retention, and work closely with engineering, design, data, research, and marketing to optimize the end-to-end journey.

We follow a flexible hybrid model with about three days per week on-site in our San Francisco office.

Qualifications

• 5+ years of experience managing global subscription products or driving growth in consumer software.
• Strong analytical skills with hands-on experimentation and A/B testing.
• Ability to prioritize and balance user experience with revenue impact.
• Clear communication and cross-functional collaboration.

Responsibilities

• Own the subscription strategy and roadmap to increase free-to-paid conversion and retention.
• Design and drive experiments across pricing, packaging, messaging, and value prop positioning.
• Collaborate with engineering, design, analytics, research, and marketing to deliver experiences.
• Track and own subscription health metrics: conversion, churn, renewals, lifetime value.
• Communicate experimentation strategy and results to product peers and leadership.

Skills

Analytics

Experimentation

A/B testing

Communication

Strategic thinking

Job description

Strava is seeking a Senior Product Manager to lead the subscription experience across the platform. You will shape conversion and monetization strategy, running fast-paced experiments to grow subscribers and retention, and work closely with engineering, design, data, research, and marketing to optimize the end-to-end journey.

We follow a flexible hybrid model with about three days per week on-site in our San Francisco office.