Senior Product Manager, Marketing Data & Tech (MarTech)

Neighborly Company; Irving (TX); Hybrid; USD 110,000 - 170,000; Full time

Benefits offered by this job

Equity and annual bonus opportunities

Paid time off

Paid holidays

Recess breaks

Wellness programs

Job summary

Neighborly is seeking a Senior Product Manager, Marketing Data & Technology in Irving, TX. You will own strategy, roadmap, and performance of the Braze marketing platform, overseeing audience management, deliverability, identity resolution, and integrations.

You will lead vendor evaluations, data integrations, and consent programs, collaborating with Legal, Compliance, Data Engineering, and Analytics to drive data-driven marketing decisions in a hybrid in-office model.

Qualifications

• 6+ years in product management or related fields, with 3+ years owning martech or CDP
• Experience with modern engagement platforms and API data ingestion
• SQL and data warehousing concepts understood
• Knowledge of email and SMS compliance (opt-in, deliverability)
• Bachelor’s degree in Marketing or related field

Responsibilities

• Own strategy, roadmap, and performance of the Braze platform, including audience management and integrations
• Lead vendor evaluations and implementations end to end from requirements to production
• Manage email and SMS consent programs and compliance with Legal/Compliance teams
• Define business requirements and oversee data integrations with Data Engineering
• Partner with Analytics to test strategies and measure campaign effectiveness

Skills

Strong communication

Analytical thinking

Vendor evaluation

Stakeholder management

Education

Bachelor’s degree in Marketing/Business or related field

Tools

Braze

Iterable

Salesforce Marketing Cloud

Klaviyo

Job description

Neighborly is seeking a Senior Product Manager, Marketing Data & Technology in Irving, TX. You will own strategy, roadmap, and performance of the Braze marketing platform, overseeing audience management, deliverability, identity resolution, and integrations.

You will lead vendor evaluations, data integrations, and consent programs, collaborating with Legal, Compliance, Data Engineering, and Analytics to drive data-driven marketing decisions in a hybrid in-office model.