Senior Product Manager: Data-Driven Lifecycle & MarTech

Prog Leasing, LLC; Utah; Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Competitive Compensation

Full Health Benefits; Medical/Dental/V

Company Matched 401k

Paid Time Off + Holidays

Diversity Alliance Resource Groups

Employee Stock Purchase Program

Tuition Reimbursement

Charitable Gift Matching

Equipment & Services Provided

Job summary

Progressive Leasing is seeking a Senior Product Manager to own data enablement, customer communications platforms, and marketing tooling across marketing, lifecycle, and eMarketing needs. You will translate complex data needs from business partners into clear product requirements for engineering and partner with data teams to improve data availability and segmentation.

You will drive AI-native workflows, design lifecycle journeys at scale, and align stakeholders across marketing, technology, and

Qualifications

• Experience owning data products or data enablement initiatives.
• Experience with marketing tech platforms including customer communications, CMS, and lifecycle tooling.
• Fluency with lifecycle and analytics tooling and ability to define requirements for engineering.
• Comfort building with AI-native tools and workflows in product surfaces.
• Strong written and verbal communication across technical and non-technical audiences.

Responsibilities

• Own roadmap for data enablement, customer communications platforms, and emarketing tooling.
• Translate data needs into clear product requirements for engineering teams.
• Lead cross-functional initiatives across marketing, tech, and lifecycle teams.
• Define acceptance criteria for communications platforms and campaigns.
• Establish voice-of-customer feedback loops and measure tech health and business value.

Skills

Data enablement

Marketing technology

AI-native workflows

Leadership

Strategic thinking

Communication

Cross-functional collaboration

Education

Bachelor's degree or equivalent work experience

Tools

Braze

Iterable

Adobe Journey Optimizer

Amplitude

Job description

Progressive Leasing is seeking a Senior Product Manager to own data enablement, customer communications platforms, and marketing tooling across marketing, lifecycle, and eMarketing needs. You will translate complex data needs from business partners into clear product requirements for engineering and partner with data teams to improve data availability and segmentation.

You will drive AI-native workflows, design lifecycle journeys at scale, and align stakeholders across marketing, technology, and