Senior Product Leader: Brand & Market Launch Strategy

Lever, Inc.; San Francisco (CA); On-site; USD 120,000 - 166,000; Full time

Benefits offered by this job

Health, dental, vision coverage

Best-in-class coffee training

401(k) plan

Paid time off

Discount on all products

Flexible spending account

Job summary

Blue Bottle Coffee is seeking a strategic product management leader to translate global strategies into successful launches and commercial success in the U.S. market.

You will coordinate between Product Development, Brand Marketing, and Product Management to ensure thoughtfully developed products are positioned for impact. This role collaborates with Asia and the Global Brand Center of Excellence, adapting global strategies for the U.S.

Qualifications

• 7+ years of experience in product management, product marketing, category management, brand marketing, or commercial strategy within premium consumer brands.
• Experience leading products or category initiatives from concept through commercialization and lifecycle management.
• Proven ability to lead complex cross-functional initiatives involving Product Development, Marketing, Operations, Supply Chain, and Finance.
• Strong commercial acumen using consumer insights, business performance and market trends.
• Experience partnering with global organizations while adapting strategies for local markets.

Responsibilities

• Develop regional category strategies based on global strategy and lead successful launches in the U.S. market.
• Drive cross-functional project execution and continuous process improvement across Product Development, Brand Marketing, and Product Management.
• Lead product positioning and commercialization with clear value propositions and go-to-market strategies.
• Manage the full product lifecycle from launch to optimization, expansion, and retirement.
• Leverage insights to identify opportunities and strengthen brand and business performance.
• Lead cross-functional initiatives that support key business priorities and long-term growth.

Skills

Strategic leadership

Cross-functional collaboration

Executive communication

Project management

Analytical thinking

Job description

Blue Bottle Coffee is seeking a strategic product management leader to translate global strategies into successful launches and commercial success in the U.S. market.

You will coordinate between Product Development, Brand Marketing, and Product Management to ensure thoughtfully developed products are positioned for impact. This role collaborates with Asia and the Global Brand Center of Excellence, adapting global strategies for the U.S.