Senior Product Lead, AI Brand Visibility

Adobe; San Jose (CA); On-site; USD 166,000 - 240,000; Full time

Job summary

Adobe is building a focused Brand Visibility product area and seeking a Senior/Principal PM to drive the strategy and roadmap. You’ll work with top brand-marketing leaders, sketch end-to-end flows, prototype with AI, and partner with engineering to validate ideas before build.

You’ll own metrics, prioritize features, and influence CMS, analytics, and CDN integrations across AEM Sites and Adobe Analytics. This is a high-impact, builder-heavy team.

Qualifications

• 3-8 years of PM experience, senior or principal level depending on background.
• Deep SEO/GEO expertise and AI-visibility tool knowledge; Semrush experience is a plus.
• Active engagement with SEO communities and benchmarking insights.

Responsibilities

• Own the product strategy and roadmap for Brand Visibility area.
• Define how AI signals ingest and connect to CMS, analytics, and CDN platforms.
• Interview marketing leaders, sketch flows, prototype with AI, validate with engineering.
• Define metrics to prove impact and business value.

Skills

PM experience

SEO expertise

AI-visibility tools

Semrush experience

UX prototyping

Engineering partnership

Social media monitoring

Tools

AEM Sites

Adobe Analytics

Semrush AIO

BrightEdge

Conductor

CDN integration

Job description

Adobe is building a focused Brand Visibility product area and seeking a Senior/Principal PM to drive the strategy and roadmap. You’ll work with top brand-marketing leaders, sketch end-to-end flows, prototype with AI, and partner with engineering to validate ideas before build.

You’ll own metrics, prioritize features, and influence CMS, analytics, and CDN integrations across AEM Sites and Adobe Analytics. This is a high-impact, builder-heavy team.