Senior PM: AI-Driven Brand Visibility Leader

Adobe Inc.; San Jose (CA); On-site; USD 166,000 - 240,000; Full time

Job summary

Adobe Inc. is hiring a product leader to own the strategy and roadmap for a Brand Visibility area, working directly with marketing executives at top brands. You will shape how AI-driven signals feed CMS and analytics, and you will prototype flows with AI tools before handing them to engineering.

You will define metrics and drive measurable impact for the product area. You will collaborate with engineering, data partners, and enterprise CMS/analytics teams, leveraging AEM Sites and Adobe

Qualifications

• 3-8 years of PM experience (Senior or Principal scope, depending on background).
• Deep SEO/GEO expertise - proficient in the AI-visibility tool landscape (Semrush AIO, BrightEdge, Conductor, Profound, or similar); hands-on Semrush experience is a strong plus.
• Plugged into the SEO community, following the research and benchmarks published; a plus if you've shared your own findings or experiments.
• Proficient in UX prototyping and user interviews, comfortable sketching flows and building a first version.
• Technical enough to partner credibly with engineering and data partners.
• Bonus: direct experience with AEM Sites, Adobe Analytics, or comparable enterprise CMS/analytics/CDN solutions, and social media monitoring or affiliate marketing solutions.

Responsibilities

• Own the product strategy and roadmap for an area of our Brand Visibility solution.
• Drive how the product ingests AI-answer-engine signals and connects into the CMS, analytics, and CDN platforms customers already run - AEM Sites and Adobe Analytics included.
• Talk to top-brand marketing leaders daily - then sketch the flow, prototype it yourself with AI tools, and validate before engineering picks it up
• Define and own the important metrics that prove your area is moving the needle

Skills

Product strategy

Roadmap planning

SEO/GEO

UX prototyping

User interviews

Engineering collaboration

Data-partner collaboration

Tools

AEM Sites

Adobe Analytics

Job description

Adobe Inc. is hiring a product leader to own the strategy and roadmap for a Brand Visibility area, working directly with marketing executives at top brands. You will shape how AI-driven signals feed CMS and analytics, and you will prototype flows with AI tools before handing them to engineering.

You will define metrics and drive measurable impact for the product area. You will collaborate with engineering, data partners, and enterprise CMS/analytics teams, leveraging AEM Sites and Adobe