Senior Partner Marketing Leader: Growth & Enablement

Legalzoom; Los Angeles, Mountain View (CA, CA); Hybrid; USD 122,000 - 216,000; Full time

Benefits offered by this job

401k with matching

Disability insurance

Wellness benefits

Job summary

LegalZoom is seeking a Senior Manager, Partner Marketing to own the strategy and execution for turning our partner network into a scalable acquisition and revenue channel. You will partner with cross-functional teams to drive outcomes, building programs that enable referral and reseller partners to sell LegalZoom products and co-market with technology partners.

You will develop frameworks, campaigns, and enablement assets that make LegalZoom the partner of choice, measuring ROI and driving

Qualifications

• 8+ years of experience in B2B partner marketing.
• Experience across referral/reseller partnerships and tech/strategic alliances.
• Proven track record building partner programs with measurable pipeline and revenue impact.
• Ability to engage at the executive level with partners and internal stakeholders.
• Excellent written and verbal communication with storytelling ability.
• Experience building AI agents and automated workflows using Claude or similar tools.

Responsibilities

• Identify new growth opportunities across the partner portfolio and drive recommendations.
• Develop end-to-end partner marketing strategy with clear co-marketing expectations.
• Own the partner marketing calendar and ensure cohesion across partners.
• Execute co-marketing programs across email, webinars, events, paid media, and content.
• Create co-branded content and enablement assets for partner go-to-market.

Skills

B2B partner marketing

Executive stakeholder engagement

AI workflows

Communication & storytelling

Education

Bachelor's degree

MBA preferred

Tools

Claude

ChatGPT

Gemini

Job description

LegalZoom is seeking a Senior Manager, Partner Marketing to own the strategy and execution for turning our partner network into a scalable acquisition and revenue channel. You will partner with cross-functional teams to drive outcomes, building programs that enable referral and reseller partners to sell LegalZoom products and co-market with technology partners.

You will develop frameworks, campaigns, and enablement assets that make LegalZoom the partner of choice, measuring ROI and driving