Senior Partner Activation & Events Lead

Crain Communications; Detroit (MI); On-site; USD 100,000 - 115,000; Full time

Job summary

Crain Communications seeks an experienced events professional to lead partner fulfillment and live activations. You will coordinate partner programs from sale through onsite execution, ensuring deliverables are integrated into event plans with clear timelines and run-of-show documents.

The role requires strong relationship management across Events, Sales and Marketing, with a focus on creating high-impact activation concepts and ensuring premium attendee experiences.

Qualifications

• Experience in sponsorship fulfillment and experiential marketing.
• Proven ability to translate contracts into activation plans and timelines.
• Strong stakeholder management across Events, Sales and Marketing.

Responsibilities

• Coordinate partner programs from sale through onsite execution.
• Integrate all sponsor deliverables into event plans and run-of-show documents.
• Translate contractual obligations into activation plans with timelines and branding.
• Manage partner communications and planning leading up to events.
• Coordinate activations, exhibits, branding environments and speaking opportunities.
• Ensure contracted sponsorship benefits are delivered accurately and creatively.

Skills

Sponsorship fulfillment

Event operations

Onsite activation

Partner relationship management

Cross-functional collaboration

Job description

Crain Communications seeks an experienced events professional to lead partner fulfillment and live activations. You will coordinate partner programs from sale through onsite execution, ensuring deliverables are integrated into event plans with clear timelines and run-of-show documents.

The role requires strong relationship management across Events, Sales and Marketing, with a focus on creating high-impact activation concepts and ensuring premium attendee experiences.