Senior Paid Social Strategist

Publicis Health Media; Chicago (IL); On-site; USD 60,000 - 67,000; Full time

Job summary

Publicis Health Media is seeking a Paid Social Sr. Associate to plan and manage paid social tactics for assigned clients. The role requires deep understanding of client goals, campaign quality, and proactive optimization to maximize performance.

The Sr. Associate will monitor budgets, provide client-ready analyses, and support cross-functional collaboration with creative and media teams. Responsibilities include managing platforms like Meta, Twitter, LinkedIn, TikTok, and more; training junior

Qualifications

• Bachelor’s degree required.
• 3 years biddable social media campaign management experience.
• Healthcare industry knowledge a plus.
• Meta Blueprint Certification desired.

Responsibilities

• Understand relationship between paid, owned, and earned social media tactics.
• Monitor and optimize campaigns across Meta, Twitter, LinkedIn, TikTok, and other platforms.
• Compile client-ready reports and insights from platform data.
• Monitor budgets, pacing, and invoices to align with plans.
• Lead and train Associate-level staff and coordinate workflow.

Skills

Paid social strategy

Campaign optimization

Client reporting

Vendor partnerships

People mentorship

Education

Bachelor’s degree

Tools

Microsoft Office Suite

Job description

Publicis Health Media is seeking a Paid Social Sr. Associate to plan and manage paid social tactics for assigned clients. The role requires deep understanding of client goals, campaign quality, and proactive optimization to maximize performance.

The Sr. Associate will monitor budgets, provide client-ready analyses, and support cross-functional collaboration with creative and media teams. Responsibilities include managing platforms like Meta, Twitter, LinkedIn, TikTok, and more; training junior