Senior Paid Social & Analytics Lead

Horizon Media LLC; New York (NY); On-site; USD 58,000 - 74,000; Full time

Job summary

Horizon Media Inc. is seeking a data-driven Paid Social Manager in New York to lead campaign setup, optimization, and reporting. You will develop strategic social plans, integrate insights, and collaborate with cross-functional teams to drive performance across Facebook and Instagram.

You will also mentor junior planners, manage budgets, and present data-driven recommendations to clients. A strong analytics background and proficiency in Excel/PowerPoint are required.

Qualifications

• 1.5+ years of paid social media experience.
• Knowledge of advanced analytics and performance media.
• Familiarity with marketing principles, analytics and concepts.
• Strong Microsoft Excel and Microsoft PowerPoint skills.
• Experience buying ads on Facebook and Instagram is crucial.

Responsibilities

• Campaign management & execution from setup to optimization and reporting.
• Develop and present social plans in collaboration with cross-functional teams.
• Analyze data to optimize campaigns and derive actionable insights.
• Manage relationships with partners and internal stakeholders.
• Mentor and train junior planners and participate in hiring.

Skills

Paid social media experience

Advanced analytics

Marketing analytics concepts

Budget management

Tools

Facebook Ads

Instagram Ads

Excel

PowerPoint

Job description

Horizon Media Inc. is seeking a data-driven Paid Social Manager in New York to lead campaign setup, optimization, and reporting. You will develop strategic social plans, integrate insights, and collaborate with cross-functional teams to drive performance across Facebook and Instagram.

You will also mentor junior planners, manage budgets, and present data-driven recommendations to clients. A strong analytics background and proficiency in Excel/PowerPoint are required.