Senior Paid Search Strategist - Remote & AI-Driven Growth

Darkroom Studios, LLC; New York (NY); Hybrid; USD 70,000 - 120,000; Full time

Benefits offered by this job

Unlimited PTO

Remote-first culture

Health & wellness benefits

401(k) with company match

Job summary

Darkroom is seeking a Senior Paid Search Specialist to lead performance-driven paid search campaigns across Google, YouTube, Bing, and emerging AI search platforms. You will own creative strategy, campaign builds, optimization, and reporting while collaborating with creative, analytics, and brand teams to meet aggressive growth targets.

You will manage multiple accounts, scale campaigns beyond $1M monthly, and stay ahead of the evolving AI advertising ecosystem.

Qualifications

• 4+ years minimum of paid media advertising experience within Paid Search, Google in specific.
• 3+ years minimum managing paid search advertising for growing clients in the consumer space with $400k+ monthly spend.
• Mastery of the e-commerce marketing funnel and core revenue drivers (CPA, CAC, iROAS, aMER, CPM).
• Experience developing, testing, and optimizing ad copy and short-form video creative.
• Familiarity with emerging AI search platforms and cross-platform campaign deployment.

Responsibilities

• Plan, develop, and implement comprehensive paid media strategies focused on Paid Search to grow reach and leads.
• Conduct brand and website audits to understand value propositions and market opportunities.
• Develop innovative paid search strategies blending traditional search with YouTube and AI search.
• Manage 6-10 paid media accounts with monthly spend between $20,000 and $3M.
• Use platform Managers and AI tools to derive insights and action items to increase client revenue.
• Monitor KPIs like CPA, CAC, iROAS, aMER, CPM and adjust campaigns in real time.
• Create quarterly client strategies based on performance, spend, and forecasts.

Tools

Google Ads

YouTube Ads

Bing Ads

AI search platforms

Ads optimization

Job description

Darkroom is seeking a Senior Paid Search Specialist to lead performance-driven paid search campaigns across Google, YouTube, Bing, and emerging AI search platforms. You will own creative strategy, campaign builds, optimization, and reporting while collaborating with creative, analytics, and brand teams to meet aggressive growth targets.

You will manage multiple accounts, scale campaigns beyond $1M monthly, and stay ahead of the evolving AI advertising ecosystem.