Senior Paid Search Manager, B2B (Remote)

Medium; United States; Remote; USD 84,000 - 100,000; Full time

Benefits offered by this job

Remote‑first culture

Unlimited PTO

Extended holiday break (Winter)

Flexible schedules

Work from anywhere options*

100% paid parental leave

401(k) matching

Medical, Dental, Vision, Life, Pet Ins

Sponsored life insurance

Short Term Disability insurance

Annual Class Pass credits

Job summary

Wpromote is seeking an experienced Senior Paid Search Manager to lead strategy and execution across enterprise B2B accounts. This IC role partners with clients to drive performance through thoughtful planning, hands-on optimization, and cross‑functional collaboration.

The ideal candidate has agency experience managing complex paid search programs across Google Ads, Microsoft Ads, SA360, and analytics platforms, with a proven history of optimizing large, multi‑campaign efforts and delivering

Qualifications

• 4+ years of experience managing paid search campaigns within an agency environment.
• Experience managing complex B2B paid search programs across enterprise or mid‑market clients.
• Proven success managing significant paid search investments and multi‑campaign account structures.
• Deep expertise across SA360, Google Ads, Microsoft Ads, campaign structure, audience strategy, bidding strategies, automation, and conversion optimization.
• Strong analytical skills with experience using GA4 and other reporting platforms to develop insights and performance recommendations.
• Experience developing testing strategies and translating performance data into actionable business recommendations.
• Excellent verbal, written, and presentation skills with experience communicating directly with client stakeholders.
• Strong organizational skills with the ability to manage multiple priorities across several client engagements.
• Ability to collaborate effectively across cross‑functional teams in a fast‑paced agency environment.
• Working knowledge of Google Suite and Microsoft Excel, including pivot tables, VLOOKUP/XLOOKUP, and data visualization.

Responsibilities

• Lead paid search strategy and optimization for enterprise B2B clients.
• Develop campaign architecture, optimization plans, testing roadmaps, and operational improvements.
• Manage campaigns across Google Ads, Microsoft Ads, SA360, and other relevant platforms.
• Forecasting, budget management, testing initiatives, and performance optimization.
• Translate campaign performance and business insights into clear, actionable recommendations for client stakeholders.
• Partner with Client Strategy, Analytics, Creative, SEO, and other teams to develop integrated marketing strategies.
• Identify opportunities for automation, audience expansion, and performance innovation across client programs.
• Maintain campaign health through proactive monitoring, QA processes, and best practices.
• Lead client communications through recurring meetings and business reviews.

Skills

Paid search strategy

Agency experience

Analytics

Cross-functional collaboration

Budget management

Tools

SA360

Google Ads

Microsoft Ads

GA4

Job description

Wpromote is seeking an experienced Senior Paid Search Manager to lead strategy and execution across enterprise B2B accounts. This IC role partners with clients to drive performance through thoughtful planning, hands-on optimization, and cross‑functional collaboration.

The ideal candidate has agency experience managing complex paid search programs across Google Ads, Microsoft Ads, SA360, and analytics platforms, with a proven history of optimizing large, multi‑campaign efforts and delivering