Senior Paid Media Strategist — Data-Driven, Multi-Channel

Human; California (MO); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Flexible Schedule

Unlimited Vacation

Excellent Health Benefits

401K

Job summary

A progressive digital marketing agency in California is seeking a Senior Paid Media Strategist to lead performance media campaigns across platforms like Meta, Google, and TikTok. The role involves analyzing data to drive strategies, managing significant media budgets, and maintaining client relationships. The ideal candidate has over 4 years of experience in performance media buying and strong proficiency in analytics.

Qualifications

• 4+ years of experience in performance media buying, especially with Meta and Google.
• Proficiency in managing large-scale media budgets.
• Strong knowledge of eCommerce KPIs like CAC, LTV:CAC, and ROAS.

Responsibilities

• Own and execute paid media strategies across multiple platforms.
• Analyze campaign performance to drive improvements.
• Maintain clear communication of insights and strategies to clients.

Skills

Performance media buying

Client management

Data analysis

Communication

Tools

Google Ads

Meta Ads

GA4

Northbeam

Triple Whale

Job description

A progressive digital marketing agency in California is seeking a Senior Paid Media Strategist to lead performance media campaigns across platforms like Meta, Google, and TikTok. The role involves analyzing data to drive strategies, managing significant media budgets, and maintaining client relationships. The ideal candidate has over 4 years of experience in performance media buying and strong proficiency in analytics.