Senior Paid Media Manager

Mutual of Omaha Mortgage; Irvine (CA); On-site; USD 90,000 - 125,000; Full time

Benefits offered by this job

Vacation hours

Paid sick time

9 Holidays + Floating Day

Medical plans

Dental coverage

Vision coverage

Life Insurance

401K match

Optional benefits

Legal services

Employee loan program

Job summary

Mutual of Omaha Mortgage is seeking a Senior Paid Media Manager to own daily campaign management across large-scale paid media programs in a hybrid Irvine, CA environment. You will optimize bids, pacing, and cross-channel execution to meet lead volume and cost targets while managing budgets above $2M.

You will collaborate with Creative and Data/Analytics to turn performance insights into actionable recommendations and ensure regulated product ads comply with standards, with regular updates to

Qualifications

• Bachelor's degree or equivalent business experience.
• 3–5 years hands-on experience managing PPC campaigns at scale.
• Proven track record with Google Ads, Microsoft Ads, Meta Ads and other platforms.
• Strong analytical skills with ability to translate data into strategy while working independently.

Responsibilities

• Own daily campaign management to meet monthly lead volume, CPL, and efficiency targets across assigned accounts.
• Lead multi-campaign optimization, bid strategy, and budget pacing across large-scale paid media programs.
• Diagnose performance issues and build test plans with full ownership of execution.
• Conduct deep-funnel analysis—CPC, CPM, CPA, CPL—down to keyword level and translate findings into actionable recommendations.
• Ensure ad copy and landing pages for regulated products align with advertising standards before launch.
• Stay ahead of platform changes (Google Ads, Microsoft Ads, Meta) and adopt where it improves efficiency.
• Collaborate with Creative and Data/Analytics to align paid media with broader marketing goals; present to SVP of Marketing & Analytics.

Skills

PPC management

Google Ads

Microsoft Ads

Meta Ads

Budget ownership

Data analysis

Analytical skills

Autonomy

Independent worker

Education

Bachelor's degree

Job description

Senior Paid Media Manager

Location: Hybrid - Irvine, CA
Job Type: Full Time

Mutual of Omaha is a Fortune 300 Company. Mutual of Omaha Mortgage is inspired by hometown values and a commitment to being responsible and caring for each other. We exist for the benefit of our customers and employees.

Mutual of Omaha Mortgage is a full-service lending company offering both Forward and Reverse Mortgage products including a complete line of residential mortgage, refinancing, specialty, and HECM loans. We employ a knowledgeable staff of experienced Loan Officers with an operations team that is second to none. If you are interested in joining a team that promotes from within and works together toward a common goal of helping customers with their mortgage needs.

Role & Responsibilities:

• Own daily campaign management to meet monthly lead volume, CPL, and efficiency targets across assigned accounts.
• Lead multi-campaign optimization, bid strategy, and budget pacing across large-scale paid media programs.
• Independently diagnose performance issues and build test plans (bid strategy, ad copy, audience, landing page) with full ownership of execution.
• Conduct deep-funnel analysis — CPC, CPM, CPA, CPL — down to the keyword level, and translate findings into actionable recommendations.
• Ensure ad copy and landing pages tied to regulated products (Reverse/HECM, refinance) align with company advertising standards prior to launch.
• Stay ahead of platform and industry changes (Google Ads, Microsoft Ads, Meta) and proactively recommend adoption where it improves efficiency.
• Collaborate cross-functionally with Creative and Data/Analytics to align paid media execution with broader digital marketing goals. Present campaign performance and strategic recommendations directly to the SVP of Marketing & Analytics.

Requirements:

• Bachelor's degree in Marketing or equivalent business experience.
• 3–5 years of hands‑on experience managing PPC campaigns at scale, working independently.
• Proven track record managing Google Ads, Microsoft Ads, Meta Ads, and other platforms end-to-end — account structure, budget ownership, and testing frameworks.
• Strong analytical skills with demonstrated ability to translate data into strategic decisions without close supervision.
• Experience managing budgets exceeding $2Mil
• Prior experience in a regulated industry (financial services, mortgage, insurance) preferred.
• Comfortable operating with full autonomy in a fast-paced environment with minimal oversight

The annual salary for this position is $90,000-$125,000

Mutual of Omaha Mortgage is an Equal Opportunity Employer, and we encourage diverse, talented, qualified applicants to apply. We offer an extensive compensation package. Benefits include:

• Vacation — Vacation hours accrue on a per pay period basis. Balance maximums are based on years of service.
• Paid Sick Time — 40 hours of paid sick time after 90 days of employment. State sick time requirements will be added as needed.
• 9Paid Holidays + 1 Cultural Celebration Day (Floating Holiday)
• Multiple PPO Medical Plans, as well as HDHP eligible plan.
• Dental Coverage
• Vision Coverage
• Company Paid Life Insurance
• 401K with a generous employer match
• Additional Benefits including – Optional Life, FSA, Pet Insurance etc.
• Free Legal Services
• Employee Loan Program