Senior Paid Media Lead: Multi-Channel Growth

SNAP, Inc.; San Francisco (CA); Sur place; USD 135 000 - 203 000; Plein temps

Avantages offerts par ce poste

Equity (RSUs)

Résumé du poste

Snap Inc. is seeking a Paid Media Lead to develop, execute, and optimize integrated campaigns across Google Ads, Meta, TikTok, and LinkedIn. You will own end-to-end planning, bidding strategies, and performance analysis, working with cross-functional teams to align media with business goals.

The role demands 7+ years in media, hands-on platform experience, and the ability to drive impact in a fast-moving environment while partnering with analytics and brand teams.

Qualifications

• 7+ years of experience in media planning, buying, and campaign management.
• Experience building integrated, multi‑channel media strategies.
• Strong understanding of paid media optimization, bidding, and attribution.
• Ability to manage and pace large paid media budgets across platforms.

Responsabilités

• Develop paid media strategies translating objectives into channel and audience plans.
• Own planning, activation, optimization, and performance across Google Ads, Meta, TikTok, and LinkedIn.
• Work hands-on in advertising platforms to build campaigns and adjust bidding.
• Lead paid search strategy including keyword development and testing.
• Manage budgets and pacing to align with business priorities.
• Translate campaign performance into clear insights for stakeholders.
• Partner with analytics teams to develop measurement frameworks and evaluate effectiveness.
• Design testing roadmaps across audiences, creatives, and platforms.

Connaissances

Media planning

Paid media strategy

Cross-functional collaboration

Analytical mindset

Strategic thinking

Outils

Google Ads

Meta Ads Manager

TikTok Ads Manager

LinkedIn Campaign Manager

Description du poste

Snap Inc. is seeking a Paid Media Lead to develop, execute, and optimize integrated campaigns across Google Ads, Meta, TikTok, and LinkedIn. You will own end-to-end planning, bidding strategies, and performance analysis, working with cross-functional teams to align media with business goals.

The role demands 7+ years in media, hands-on platform experience, and the ability to drive impact in a fast-moving environment while partnering with analytics and brand teams.