Senior Paid Media Lead - Meta Performance & Copy (Remote)

Clients Blackbox, Inc.; Lewisville (TX); Remote; USD 100,000 - 135,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across Meta campaigns, messaging, and testing. You will guide strategy, write direct-response copy, and oversee end-to-end campaigns from setup to optimization.

In this hands-on role, you’ll manage multiple client accounts, drive show rates and ROI, collaborate with editors, and communicate results clearly to clients while advancing testing frameworks and funnel improvements.

Qualifications

• 5+ years of hands-on paid media experience.
• Strong direct-response copywriting skills for ads and VSLs.
• Experience with conversion tracking, pixels, and basic automation.
• Ability to manage multiple client accounts and lead strategy conversations.
• Excellent communication, analytical and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead client calls, review performance, and set testing priorities.
• Prepare and share performance reports ahead of calls.
• Translate data into actionable recommendations and decisions.
• Drive retention, renewals, and referrals through strong relationships.
• Build, launch, and optimize Meta campaigns focused on leads and bookings.
• Configure tracking, Calendly integrations, and lead-routing workflows.
• Diagnose underperforming campaigns and test new creative and messaging.

Skills

Paid media

Meta ads

Client management

Copywriting

Analytics

Automation

Tools

Meta Ads Manager

Calendly

Zapier

Job description

Clients Blackbox is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across Meta campaigns, messaging, and testing. You will guide strategy, write direct-response copy, and oversee end-to-end campaigns from setup to optimization.

In this hands-on role, you’ll manage multiple client accounts, drive show rates and ROI, collaborate with editors, and communicate results clearly to clients while advancing testing frameworks and funnel improvements.