Senior Paid Media Lead - Meta Ads & VSL Strategy (Remote)

Clients Blackbox, Inc.; El Paso (TX); Hybrid; USD 110,000 - 135,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, and testing.

You will manage a portfolio of accounts, lead strategy conversations, and deliver direct-response copy and VSL scripts for high-value prospects. You will work with the Associate Director of Operations, reporting on client performance, relationships, and retention.

Qualifications

• 5+ years of hands-on paid media experience with Meta advertising responsibility.
• Strong direct-response copywriting and testing experience.
• Ability to manage multiple client accounts and lead strategy conversations.
• Experience with conversion tracking and basic marketing automation.
• Excellent communication, organization, and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead client calls, report performance, and translate data into strategic recommendations.
• Develop testing strategies across audiences, messaging, and creative variables.
• Write direct-response ad copy and video scripts for financial services audiences.
• Set up tracking, integrations, and lead-routing workflows; diagnose funnel issues.

Skills

Paid media

Copywriting

Analytics

Client management

Tools

AI tools

Pixels/tracking

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, and testing.

You will manage a portfolio of accounts, lead strategy conversations, and deliver direct-response copy and VSL scripts for high-value prospects. You will work with the Associate Director of Operations, reporting on client performance, relationships, and retention.