Senior Paid Growth Marketer

Fireworks AI; United States; On-site; USD 120,000 - 160,000; Full time

Job summary

Fireworks AI is hiring a Senior Paid Growth Marketer to lead all paid programs from awareness to activation. You will own multi-channel strategy and manage multi-million dollar budgets with rigorous measurement tying spend to pipeline.

You will build and maintain attribution frameworks, run structured experimentation, and collaborate with Sales, Product, and Finance to align launches with ICPs and product roadmaps.

Qualifications

• 6+ years of hands-on paid marketing experience.
• Direct ownership of multi-million dollar annual budgets.
• Structured experimentation programs within cross-functional teams.
• Experience marketing developer tools, APIs, or infrastructure products.
• Ability to use AI to accelerate marketing work.

Responsibilities

• Own paid strategy and execution across search, social, display, and other channels.
• Manage and optimize multi-million dollar ad budgets with pipeline accountability.
• Build attribution/measurement frameworks linking spend to pipeline.
• Lead paid experimentation program with hypothesis, execution, readout and iterations.
• Partner with Sales, Product, and Finance to align programs with roadmap and ICP.
• Track advertising ecosystem evolution and integrate it into roadmaps.

Skills

Paid marketing

B2B SaaS

Data-driven

AI tooling

Cross-functional

Job description

• Fireworks is building one of the most important infrastructure platforms in AI
• Just like frontier open-source inference enables sustainable unit economics for our customers, we are building a sustainable growth engine to drive demand gen for the Fireworks business
• We’re hiring a Senior Paid Growth Marketer to lead all paid marketing programs across the full funnel, from awareness to engagement and activation
• This is a hands‑on role
• You’ll manage multi-million dollar budgets with analytical rigor, build the measurement infrastructure that connects spend to pipeline, and develop Fireworks’ internal capacity for structured paid experimentation
• You’ll also think strategically about where the paid landscape is heading and position us ahead of it
• You’ll report into the Director of Growth and partner closely with Sales and Product to align paid programs with product launches, sales cycles, and ICP targeting
• The ideal candidate will bring a strong growth mindset to everything they do, using AI as a productivity accelerant to move faster and operate more effectively than any traditional paid marketer could
• Own paid strategy and execution across paid search, social, display, OOH, and developer-focused channels
• Manage and optimize a multi-million dollar ad budget, with full accountability for efficiency and attributable pipeline
• Build and maintain attribution and measurement frameworks that connect spend to pipeline with real signal
• Lead Fireworks’ paid experimentation program — hypothesis, execution, readout, iteration
• Partner with Sales, Product, and Finance teams to align paid programs with cross‑functional dependencies
• Track the evolution of the advertising ecosystem and proactively build that thinking into our roadmap

Have 6+ years of hands‑on paid marketing experience, including direct ownership of multi-million dollar annual budgets

Have built and run structured experimentation programs within cross-functional teams

Adept at navigating ambiguity and bias to action; the paid playbook here is still being written and you’re excited to write it

Have driven measurable, efficient growth for a B2B SaaS or developer-facing product(s)

Communicate clearly and concisely: you can align a sales partner, brief a product manager, and update leadership without losing the thread

Actively use AI tools to accelerate your work and see that as a core part of how great marketers operate today

Experience marketing developer tools, APIs, or infrastructure products

Experience standing up or evolving marketing measurement infrastructure

Familiarity with the API inference provider ecosystem