Senior Observability Product Marketing Lead

Hewlett Packard Enterprise; Pueblo (CO); Hybrid; USD 140,000 - 190,000; Full time

Job summary

Hewlett Packard Enterprise is seeking a Senior Product Marketing Manager for Observability to lead go-to-market, messaging, and content across the OpsRamp product lifecycle. You will collaborate with product, sales, and marketing teams globally to differentiate our observability platform and drive pipeline growth.

You will position solutions for SRE, platform engineering, and IT operations teams, addressing incident management, root cause analysis, and hybrid cloud observability.

Qualifications

• Education: Bachelor’s degree in Marketing, Business, Computer Science, or a related field. MBA or equivalent experience is a plus.
• Marketing Experience: Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
• Experience with Observability solutions is required.
• Technical Knowledge: Demonstrate experience marketing observability platforms across metrics, logs, traces, event correlation.

Responsibilities

• Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps.
• Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings, collaborating with cross-functional teams.
• Content Creation: Produce marketing collateral, including solution briefs, whitepapers, case studies, demo videos, and blogs; support demand generation campaigns.
• Thought Leadership: Build thought leadership about observability trends and hybrid cloud operations through analyst engagement and industry content.
• Market Research and Competitive Analysis: Identify trends and competitive insights; translate into actionable recommendations.
• Sales Enablement: Develop battle cards, product training materials, and objection-handling guides; enable sales teams.
• Customer Advocacy: Capture customer stories to influence product roadmap decisions.

Skills

Product marketing

Observability

Hybrid cloud

Market research

Sales enablement

Education

Bachelor’s degree in Marketing, Business, CS

MBA or equivalent

Job description

Hewlett Packard Enterprise is seeking a Senior Product Marketing Manager for Observability to lead go-to-market, messaging, and content across the OpsRamp product lifecycle. You will collaborate with product, sales, and marketing teams globally to differentiate our observability platform and drive pipeline growth.

You will position solutions for SRE, platform engineering, and IT operations teams, addressing incident management, root cause analysis, and hybrid cloud observability.