Remote Senior Observability Product Marketing Lead

Hewlett Packard Enterprise; Fort Lauderdale (FL); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Hewlett Packard Enterprise is seeking a Senior Product Marketing Manager for Observability to lead strategic marketing efforts across the observability product lifecycle. You will collaborate with product, sales, and marketing teams globally to shape messaging, drive go-to-market initiatives, and deliver high-impact content that accelerates pipeline growth.

The role requires a strong background in observability platforms, market research, and cross-functional collaboration.

Qualifications

• 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
• Experience with observability solutions is required.
• Marketing observability platforms across metrics, logs, traces, event correlation.

Responsibilities

• Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps.
• Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings across cross-functional teams.
• Content Creation: Produce marketing collateral including briefs, whitepapers, case studies, demo videos, blogs; support demand generation with assets and campaigns.
• Thought Leadership: Build thought leadership on observability trends, hybrid cloud operations, and AIOps through analyst engagement and speaking opportunities.
• Market Research and Competitive Analysis: Identify trends and competitive insights to shape positioning and differentiation.
• Sales Enablement: Create battle cards, training materials, and objection-handling guides to empower sales.
• Customer Advocacy: Collaborate with customer success to showcase success stories and influence product roadmap.

Skills

Observability marketing

Hybrid cloud

Product messaging

Sales enablement

Competitive analysis

Education

Bachelor's degree in Marketing/Business/CS

MBA or equivalent

Job description

Hewlett Packard Enterprise is seeking a Senior Product Marketing Manager for Observability to lead strategic marketing efforts across the observability product lifecycle. You will collaborate with product, sales, and marketing teams globally to shape messaging, drive go-to-market initiatives, and deliver high-impact content that accelerates pipeline growth.

The role requires a strong background in observability platforms, market research, and cross-functional collaboration.