Senior Meta Performance Strategist - Lead Gen & VSL

Clients Blackbox, Inc.; Edinburg (TX); À distance; USD 115 000 - 140 000; Plein temps

Avantages offerts par ce poste

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Résumé du poste

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, messaging, and testing.

You will manage a portfolio of accounts, lead client conversations, and develop testing strategies to improve funnel performance. You will also write direct-response copy and VSL scripts, collaborate with editors, and use AI tools to accelerate research while maintaining strategic judgment.

Qualifications

• 5+ years of hands-on paid media experience with Meta advertising responsibility.
• Experience managing multiple client accounts and leading client-facing strategy conversations.
• Proven ability to meet performance targets while supporting client retention.
• Strong direct-response copywriting skills for ads and scripts.
• Experience developing and testing creative concepts, hooks, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.

Responsabilités

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send performance reports at least 24 hours before calls.
• Translate performance data into clear recommendations and decisions.
• Build strong client relationships to support retention, renewals, referrals.

Connaissances

Paid media management

Meta advertising

Client strategy

Direct-response copywriting

Creative testing

Analytics & reporting

Outils

Calendly

Zapier

Meta Ads Manager

Description du poste

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, messaging, and testing.

You will manage a portfolio of accounts, lead client conversations, and develop testing strategies to improve funnel performance. You will also write direct-response copy and VSL scripts, collaborate with editors, and use AI tools to accelerate research while maintaining strategic judgment.