Senior Meta Ads Strategist - Lead Performance Funnels

Clients Blackbox, Inc.; Amarillo (TX); Remote; USD 100,000 - 140,000; Full time

Benefits offered by this job

Work From Home

Flexible Schedule

Training & Development

Paid Time Off

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, messaging, and funnel optimization.

You will manage a portfolio of accounts end-to-end, lead client conversations, write direct-response copy and VSL scripts, and develop testing strategies that drive qualified appointments and revenue. This senior, hands-on role reports to the Associate Director of Operations.

Qualifications

• 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility.
• Experience leading client-facing strategy conversations and reporting.
• Strong direct-response copywriting skills for ads and VSLs.
• Ability to develop testing strategies across audiences, offers, and messaging.
• Excellent communication, organization, and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and lead bi-weekly client calls.
• Write direct-response ad copy and VSL scripts for financial services audiences.
• Develop testing strategies and diagnose performance bottlenecks across the funnel.
• Set up tracking, pixels, and lead-routing workflows; troubleshoot issues.
• Translate performance data into clear recommendations for clients.

Skills

Paid media

Client strategy

Copywriting

Analytics

Communication

Project management

Tools

Meta Ads Manager

Zapier

Calendly

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, messaging, and funnel optimization.

You will manage a portfolio of accounts end-to-end, lead client conversations, write direct-response copy and VSL scripts, and develop testing strategies that drive qualified appointments and revenue. This senior, hands-on role reports to the Associate Director of Operations.