Senior Media Strategy Lead

SixSpeed; Minneapolis (MN); Hybrid; USD 90,000 - 110,000; Full time

Job summary

SixSpeed is seeking an Associate Media Director in Minneapolis to lead strategic media efforts for a portfolio of clients. You will guide integrated media plans, ensure rigorous measurement, and partner with clients to maximize outcomes across channels while developing the media team and collaborating with across-the-agency groups.

You will drive strategic thinking, challenge recommendations, and mentor junior staff.

Qualifications

• 7–10+ years of experience in media strategy, planning, buying, optimization, and measurement across digital and traditional channels.
• 3+ years leading and developing media professionals and coaching a team.
• Hands-on experience across Paid Search, Paid Social, Programmatic, traditional media, and measurement solutions.

Responsibilities

• Lead the strategy. Develop and oversee integrated media strategies across a portfolio of clients, connecting audience insights, objectives, creative thinking, channel selection, and measurement.
• Be a true client partner. Build trusted relationships, offer proactive recommendations, challenge conventional thinking, and uncover opportunities.
• Own the quality of the work. Oversee media planning, buying, activation, optimization, and measurement to ensure strong execution and investments.
• Turn data into decisions. Link performance data, audience insights, and market trends to guide actions.
• Build a stronger team. Mentor and develop media team members to grow strategic thinking, technical skills, and leadership.
• Make the department better. Collaborate with leadership to improve processes, tools, partnerships, and capabilities.
• Help grow the business. Support new business strategy, pitches, and client expansion.
• Stay ahead of what's next. Explore emerging platforms and measurement solutions for smart investments.
• Connect the agency. Work with Strategy, Creative, Account, and Analytics to keep media integrated.

Skills

Media strategy

Team leadership

Paid search

Paid social

Programmatic

Budget forecasting

Client management

Analytical thinking

Communication

Collaboration

Education

Bachelor's degree

Job description

SixSpeed is seeking an Associate Media Director in Minneapolis to lead strategic media efforts for a portfolio of clients. You will guide integrated media plans, ensure rigorous measurement, and partner with clients to maximize outcomes across channels while developing the media team and collaborating with across-the-agency groups.

You will drive strategic thinking, challenge recommendations, and mentor junior staff.