Senior Media Strategist

AdQuadrant; Irvine (CA); Remote; USD 90,000 - 115,000; Full time

Job summary

AdQuadrant is seeking a Senior Media Strategist to lead data-driven media strategies and enhance performance across multiple platforms. This vibrant role requires experience managing high-budget campaigns, strong analytical skills, and a collaborative spirit. AdQuadrant champions a no-ego culture, emphasizing performance and innovative thinking, making it an exciting place for growth-oriented minds.

Benefits

Excellent health benefits (health, dental, vision, life insurance)

Unlimited PTO, Paid Sick Leave, Paid Company Holidays

$300/year to equip your workspace

$30/month for home internet

Qualifications

• 4+ years of experience managing paid media across Meta, TikTok, and Pinterest.
• Strong grasp of performance optimization and auction-based media strategies.
• Comfortable interpreting AI tool outputs for actionable strategies.

Responsibilities

• Own media strategy across multiple platforms for top-tier accounts.
• Lead campaign performance analysis and implement data-informed optimizations.
• Collaborate with creative teams to enhance next-generation creative strategies.

Skills

Data-driven decision making

Campaign optimization

Client relationship management

Analytical thinking

Education

Bachelor's degree in Marketing, Data Science or related discipline

Paid media certifications (e.g., Meta Blueprint, TikTok Academy)

Tools

AI-powered marketing tools

Microsoft Excel

Job description

adQuadrant is redefining what a modern growth partner looks like. We partner with the most ambitious consumer brands to scale intelligently through a powerful blend of media strategy, advanced measurement, AI innovation, and audience-first creative. As pioneers in digital marketing and social commerce, we're building the next-generation agency model : one where media investment becomes growth capital, where creative is informed by contribution margin, and where technology and human expertise are deeply fused.We're proud to be one of just five dual-badged TikTok agencies in the U.S., officially recognized as both a TikTok Marketing Partner and a TikTok Shops Partner. Our highest-tier platform relationships extend to Meta, Google, Snap, Pinterest, and more. Our remote team thrives on innovation, experimentation, and forward-thinking problem-solving. If you're ready to challenge convention and architect the future of performance marketing, you're in the right place.The Senior Media Strategist role blends data-driven strategy, performance analysis, creative insight, and clear communication. This position is ideal for someone who thrives in a fast-paced, collaborative environment and can confidently lead cross-functional teams to drive measurable growth. You'll serve as a strategic partner to both clients and internal stakeholders-owning media strategy, championing AI-driven innovation, and optimizing campaigns across platforms to deliver exceptional results for our top-tier accounts.The Ideal Candidate will have experience with : Proven experience managing paid social campaigns with budgets exceeding $100K / month across Facebook, Instagram, TikTok, and Pinterest; additional expertise with TikTok Shop, Snapchat, or LinkedIn is a strong plus.Strategizing and optimizing for performance metrics such as ROAS, CPA, CPL, and CTR to drive measurable business outcomes.Executing full-funnel, conversion-focused media strategies for enterprise-level clients.Leading campaign performance analysis and using data to inform strategic direction and optimizations.Utilizing AI-driven tools for forecasting, real-time bidding, and media mix modeling to improve efficiency and scale.Applying media intelligence (e.g., NLP, sentiment analysis) for competitor monitoring and trend identification.Translating AI insights into actionable strategies and clearly communicating them to clients and internal stakeholders.Owning account strategy and defining next steps to meet client objectives.Collaborating with creative teams to assess performance and guide next-generation creative strategy.Auditing accounts to ensure implementation of best practices and identifying areas for improvement.Building strong client relationships and demonstrating consultative, solution-oriented communication.Engaging with platform partners to gather insights and advocate for better support and collaboration.Developing and maintaining systems, processes, and shared resources to support cross-channel media operations.Embracing and applying adQuadrant's omni-channel performance marketing approach.Demonstrating a proactive, test-and-learn mindset to continuously improve performance and strategy.Desired Qualifications : Must demonstrate grit, intellectual curiosity, customer obsessed, data driven decisions, no ego, a commitment to getting it rightBrings top-tier attitude and effort to continuously elevate existing skills and knowledgeExceptionally organized, detail-oriented, and effective in fast-paced, ambiguous environmentsBachelor's degree in Marketing, Data Science, or a related quantitative discipline; advanced degree a plus4+ years of experience managing paid media across Meta, TikTok, Pinterest, or similar platformsAt least one current paid media certification (e.g., Meta Blueprint, TikTok Academy)Deep understanding of auction-based media buying and strategies to scale profitablyStrong grasp of ad targeting methodologies, performance optimization, and iterative testingFamiliarity with AI-powered marketing tools (e.g., predictive analytics, automated bidding, generative creative testing)Experience leveraging machine learning models to inform media mix, creative decisioning, or performance forecastingComfortable interpreting outputs from AI tools and translating them into actionable strategyHigh proficiency in Microsoft Excel (pivot tables, lookups, etc.) and performance reporting platformsFluent in mathematical and statistical concepts with strong critical thinking skillsNaturally curious, continuously learning, and applying new insights to improve campaign outcomesStrong communicator with a performance-first mindset and a drive to exceed goalsCulture & Benefits : We're a no-ego, no-politics, performance-first culture. This role is for a builder, not a bureaucrat. If you think like a founder, speak like a strategist, and execute like an operator, you'll thrive here.Our people come first. No jerks. No egos. Just people who like to work hard and enjoy winning as a team.Excellent Health Benefits (health, dental, vision, and life insurance)401K + MatchTime Off - Unlimited PTO, Paid Sick Leave, Paid Company Holidays, End of Year Flex week (December 24 - January 1)$300 / year to equip your work space with new equipment$30 / month for home internetSalary Range : $90,000 - $115,000 USD per year + commissionAn extremely supportive and fun company cultureWork Environment Requirements : Remote-first company with the option to work from offices in Irvine, California.Ability to work from anywhere in the US.Virtual collaboration through meetings and Slack.Use of a laptop (Mac), computer software, and office productivity tools.Reliable internet access and a professional background.Reasonable accommodations available for qualified individuals with disabilities.We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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