Senior Media Relations Lead - Strategy & Outreach

Gregory F CA

Ardmore (PA)

On-site

USD 70,000 - 110,000

Full time

14 days+
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Benefits offered by this job

Health insurance
401(k)
Paid time off
Paid holidays
Life insurance
Disability insurance

Job summary

Gregory is seeking a Senior Account Executive to drive media relations and client communication across multiple clients. The role involves managing campaigns from ideation through media outreach to securing opportunities, with commuting requirements to the Philadelphia area, NYC, or Boston.

Responsibilities include proactive story placement, media outreach to high-value targets, writing and editing press materials, briefing clients, onboarding new business, and leading client calls while

Qualifications

  • Four to seven years PR experience.
  • Passion for media relations.
  • Understanding of AI and how it can support work.
  • Superior communication skills, both verbal and written.
  • Team-first attitude and ability to work with junior and senior team members.
  • Client service oriented.
  • Adaptable to changing work demands and priorities; detail oriented.
  • Self-starter with a positive attitude.
  • Organized and effective multi-tasker.
  • Proficiency in Google Workspace, Microsoft Office, and productivity tools.

Responsibilities

  • Proactively search for story opportunities and industry trends and proactively place stories in the media.
  • Conduct media outreach, focusing on higher value media targets and directing junior staff.
  • Write press releases, blog posts, media queries, bylines and social media posts. Edit and align with strategic messaging of the campaign.
  • Brief client on anticipated topics and themes of interviews and appearances. Prepare and draft talking points to share with client in advance.
  • Support VP in onboarding new clients - implementing scope of work, creating a messaging matrix, identifying campaign goals.
  • Engage with clients via email, phone, video conference, or in-person, addressing client concerns.
  • Attend, participate and lead client calls and briefings; provide strategic input and updates.
  • Stay current on issues, processes, terms, products, and regulations specific to clients' industries.

Skills

Media relations
Client communication
Verbal communication
Written communication
Team collaboration
Multi-tasking
Google Workspace
Microsoft Office
Productivity tools
AI awareness
Self-starter

Education

Bachelor's degree in communications/public relations/journalism/English/related field

Tools

Google Workspace
Microsoft Office

Job description

Gregory is seeking a Senior Account Executive to drive media relations and client communication across multiple clients. The role involves managing campaigns from ideation through media outreach to securing opportunities, with commuting requirements to the Philadelphia area, NYC, or Boston.

Responsibilities include proactive story placement, media outreach to high-value targets, writing and editing press materials, briefing clients, onboarding new business, and leading client calls while

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