Senior Media Investment Strategist

WPP Media Limited; New York (NY); Hybride; USD 60 000 - 90 000; Plein temps

Avantages offerts par ce poste

Medical insurance

Retirement plan

Hybrid work model

Résumé du poste

WPP Media in New York is seeking a Senior Investment Associate to manage day-to-day media spend negotiations for assigned accounts, delivering on KPI objectives and budget controls. You will work closely with Planning, Analytics, and vendor partners to optimize buys and provide market insights.

The role emphasizes strong negotiation, data-driven decision making, and cross-functional collaboration within a hybrid US office environment.

Qualifications

• Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
• 1+ years of prior digital or Video investment experience desired
• Assist the Associate and help guide them on their roles and responsibilities, their workload and development
• Build and maintain strong relationships with media, technology, analytics and internal teams as well as media and technology publishers
• Foster camaraderie within the Investment team and with all key stakeholders they support
• Educate media teams on the investment process
• Provide guidance to team members and nurture/promote team environment
• Train employees on tools and best practices
• Be capable of working successfully within a team as well as independently
• Thorough understanding of the media landscape and fast-moving digital trends
• Strong quantitative and analytical/results-oriented skills
• Strong understanding of interactive research tools
• Solid negotiation skills and tactics
• Excellent verbal and written communication skills
• Ability to work in a team environment that promotes collaboration
• Adept at communicating effectively across all levels
• Ability to multi-task, work successfully with teams, and work under pressure
• Excellent time-management and follow-through skills
• Advanced proficiency in Excel with intermediate PowerPoint and Word skills
• Strong understanding of interactive research tools

Responsabilités

• Negotiate rates, placements, and value per strategy
• Manage budgets, pacing, and campaign delivery
• Collaborate with Planning, Analytics, and Investment teams
• Track spend and ensure KPI alignment
• Prepare campaign launch materials and trafficking

Connaissances

Quantitative analysis

Analytical skills

Communication skills

Excel proficiency

Negotiation skills

Team collaboration

Formation

Bachelor's degree

Outils

Excel

PowerPoint

Word

Description du poste

WPP Media in New York is seeking a Senior Investment Associate to manage day-to-day media spend negotiations for assigned accounts, delivering on KPI objectives and budget controls. You will work closely with Planning, Analytics, and vendor partners to optimize buys and provide market insights.

The role emphasizes strong negotiation, data-driven decision making, and cross-functional collaboration within a hybrid US office environment.