Senior MDF & Retail Analytics Lead (Hybrid)

Sony Corporate Technology Center America; San Diego (CA); Hybrid; USD 76,000 - 102,000; Full time

Benefits offered by this job

Annual bonus plan

Hybrid home/office workplace

Job summary

Sony Electronics Inc. is seeking a Senior Sales and Retail Operations Analyst to support scalable MDF operations and CPFR activities with major retail customers in the U.S. and Canada.

You will connect sales, finance, marketing, and operations to strengthen MDF governance, improve data quality, and deliver actionable insights. The role requires strong Excel and Power BI skills, experience with SAP/Vistex, and a data-driven mindset.

Qualifications

• Bachelor's degree in business, finance, accounting, analytics, information systems, or a related field preferred.
• Three to five years of relevant experience in sales operations, MDF or trade-promotion management, finance operations, or collaborative forecasting
• Experience in consumer electronics, retail, distribution, or another fast-moving product environment preferred.
• Advanced Excel skills and hands-on experience creating clear reports and dashboards in Power BI.
• Working knowledge of SAP or a comparable enterprise system; Vistex, MDF, claims, accrual, workflow, or financial-control experience is preferred.
• Experience documenting processes, defining controls, conducting root-cause analysis, and implementing sustainable improvements.
• Experience using Microsoft Copilot, Power Automate, or similar tools to simplify workflows and improve productivity is a plus.
• Strong analytical, financial, communication, presentation, project-management, and stakeholder-management skills.

Responsibilities

• Manage end-to-end MDF operations, including program forecasts and budgets, agreements, account assignments, accruals, claims, reconciliations, and close activities.
• Maintain MDF data in SAP, Vistex, and supporting tools; research exceptions and correct account, program, agreement, and claim discrepancies.
• Establish and maintain MDF controls, approval workflows, documentation, standard work, and audit-ready records.
• Maintain Power BI and/or Excel reporting for MDF commitments, spend, claims, open items, variances, utilization, and financial exposure.
• Lead or support root-cause analysis, corrective actions, user acceptance testing, issue resolution, and adoption for SAP, Vistex, reporting, and workflow changes.
• Identify and implement opportunities to reduce manual work through Microsoft Copilot, Power Automate, Power BI, and other practical automation solutions.
• Support retailer-level sales and demand forecasting by reviewing historical performance, promotional plans, product transitions, and current business trends with selected retailers as required
• Partner with sales teams to identify forecast gaps, document assumptions, and communicate risks and opportunities that may affect account plans and business results.
• Perform other reporting, analysis, data-maintenance, system-testing, and operational support activities as business needs evolve.

Skills

Data analysis

Forecasting

Power BI

Advanced Excel

Financial analysis

Stakeholder management

Communication

Project management

SAP

Vistex

Education

Bachelor's degree in business, finance, accounting, analytics, information systems, or related field

Tools

SAP

Vistex

Power Automate

Copilot

Excel

Job description

Sony Electronics Inc. is seeking a Senior Sales and Retail Operations Analyst to support scalable MDF operations and CPFR activities with major retail customers in the U.S. and Canada.

You will connect sales, finance, marketing, and operations to strengthen MDF governance, improve data quality, and deliver actionable insights. The role requires strong Excel and Power BI skills, experience with SAP/Vistex, and a data-driven mindset.