Senior Marketo Architect — Adobe Engage & Campaign Ops (Remote)

Acxiom; Nashville (TN); Remote; USD 120,000 - 180,000; Full time

Job summary

Acxiom is seeking an experienced Adobe Marketo Consultant to lead design, implementation, and optimization of marketing automation using Adobe Marketo Engage. Remote/homebased position with responsibilities spanning integration, data governance, and performance optimization.

The candidate will drive strategic direction across data governance, campaign execution, and system performance, managing complex projects, and mentoring junior staff.

Qualifications

• 10+ years in marketing automation with Adobe Marketo Engage.
• Expertise in Campaign Classic, Campaign Ops, and data governance.
• Experience with large-scale Marketo implementations and integrations.
• Lead management, segmentation, lead scoring, nurturing, and email marketing best practices.
• Experience with Marketo Measure (Bizible) configurations and integrations.
• Strong analytical, communication, and leadership skills.
• Bachelor's degree in Marketing; Adobe Marketo Engage certification.

Responsibilities

• Lead the design and implementation of complex marketing automation solutions using Adobe Marketo Engage.
• Oversee the integration of Campaign Classic and Campaign Ops, ensuring seamless marketing operations.
• Manage all technical aspects of Marketo, including database optimization, lead management, and platform scalability.
• Architect and implement Marketo integrations with other enterprise systems such as CRM, analytics, and content management platforms.
• Collaborate with cross-functional teams to develop and execute data-driven marketing campaigns, driving business growth.
• Provide strategic leadership in data governance initiatives, ensuring compliance and data integrity.
• Analyze marketing data to generate insights that inform decision-making and enhance campaign performance.
• Conduct regular audits of Marketo systems, identifying and addressing issues while ensuring best practices in marketing automation.
• Create custom, use-case based Marketo system training and enablement programs.
• Mentor junior team members, fostering knowledge-sharing and professional development.
• Stay updated with the latest industry trends and technologies, driving innovation in marketing automation strategies.

Skills

Adobe Marketo Engage

Campaign Classic

Campaign Ops

Data governance

Lead management

Segmentation

Lead scoring

Nurturing programs

Email marketing

Analytics

Leadership

Education

Bachelor's degree in Marketing

Adobe Marketo Engage Certification

Tools

Marketo Engage

Campaign Classic

CRM integration

Marketo Measure (Bizible)

Job description

Acxiom is seeking an experienced Adobe Marketo Consultant to lead design, implementation, and optimization of marketing automation using Adobe Marketo Engage. Remote/homebased position with responsibilities spanning integration, data governance, and performance optimization.

The candidate will drive strategic direction across data governance, campaign execution, and system performance, managing complex projects, and mentoring junior staff.