Senior Marketing Tech & AI Enablement Specialist

DK Crown Holdings; Boston (MA); On-site; USD 75,000 - 94,000; Full time

Benefits offered by this job

Bonus

Equity

Benefits

Job summary

DraftKings in Boston seeks a Senior Associate, Marketing Technology & Enablement to transform how Creative and Growth Marketing teams develop, manage, and deliver assets at scale. You’ll build and improve workflows, automation, and technology that make production faster, more consistent, and more efficient.

Working across creative, marketing, and technical teams, you’ll apply emerging AI tools to simplify processes while ensuring data security.

Qualifications

• Experience in marketing technology or creative operations.
• Hands-on with asset intake, versioning, approvals, QA, and delivery.
• Familiar with Airtable, Figma, Wrike, Asana, Jira or similar platforms.
• Experience applying AI & automation to streamline processes with security awareness.
• Strong organizational skills with attention to detail in fast-paced settings.

Responsibilities

• Support and optimize creative production workflows from intake to delivery.
• Configure and maintain creative technology platforms to improve efficiency.
• Build reusable templates, automated workflows, and AI prompts across teams.
• Leverage AI tools to accelerate workflow improvements while ensuring data security.
• Identify bottlenecks and implement practical improvements based on data and feedback.
• Test and roll out new creative technologies and automation capabilities.
• Collaborate with Creative, Brand, Growth Marketing, Analytics, Legal, and Tech teams to improve handoffs.
• Maintain workflow standards and metadata, documenting new processes and controls.

Skills

Marketing technology

Creative automation

Digital production

Creative operations

AI tools

Cross-functional collaboration

Communication

APIs & scripting

Tools

Airtable

Figma

Wrike

Asana

Jira

Digital asset management systems

Automation tooling

Job description

DraftKings in Boston seeks a Senior Associate, Marketing Technology & Enablement to transform how Creative and Growth Marketing teams develop, manage, and deliver assets at scale. You’ll build and improve workflows, automation, and technology that make production faster, more consistent, and more efficient.

Working across creative, marketing, and technical teams, you’ll apply emerging AI tools to simplify processes while ensuring data security.