Senior Marketing Strategist, AEC Growth & Proposals

Gilbane Building; Orlando (FL); Sur place; USD 94 000 - 119 000; Plein temps

Avantages offerts par ce poste

Health and welfare benefits

Profit-sharing/401k plan

Gilbane University training

Résumé du poste

Gilbane Building Company seeks a Senior Marketing Specialist to lead client qualifications, proposals, and presentations, partnering with BD to drive campaigns and market visibility. The role emphasizes brand consistency, content creation, and cross-functional collaboration across Southeast offices.

You will shape narratives, manage digital assets, and mentor teammates while advancing Gilbane’s market position in the Southeast region.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• 5-7 years relevant experience in the marketing and/or AEC industry.
• Or equivalent combination of education and experience.

Responsabilités

• Leads the development and production of client qualifications, proposals, and presentations with a focus on quality, creativity, and meeting client deadlines independently
• Manages content development and pursuits process directly with the Business Development (BD) team
• Crafts compelling story content about clients, projects, people, and Gilbane and incorporates these differentiators into deliverables that address the unique client needs
• Ensures all external content and client deliverables align with Gilbane’s brand standards and messaging guidelines
• Leads the development and execution of marketing campaigns, branded content, awards and speaking submissions, and local event support to increase Gilbane’s market visibility
• Leads the development of internal and external communications including newsletters, press releases, website content, social media posts, eblasts, and content for other digital channels
• Oversees the organization and maintenance of digital assets, ensuring efficient categorization and searchability while providing guidance and support to entry-level team members
• Leads data maintenance for assigned geography to ensure data integrity
• Conducts research for the different market sectors to understand our clients including who they are, what’s top of mind and key trends; analyzes, interprets, and communicates research with BD partners and local leadership as needed
• Leads close-out process of sales and marketing deliverables
• Develops a strong knowledge of the AEC industry and Gilbane’s capabilities across each sector, locally and nationally
• Builds and maintains a robust operational network to facilitate storytelling and identify value adds about our projects
• Visits jobsites regularly to enhance operational partnerships, take photos, and interview project teams for future content opportunities; ensures content is organized and cataloged for future use
• Collaborates effectively with cross-functional teams to deliver high-quality external content and client deliverables, ensuring clear communication, mutual support, and a cohesive approach to problem-solving
• Mentors, coaches, and trains less experienced team members
• Leads multiple deliverables concurrently and has a strong ability to multi-task independently
• Participates in professional or community organizations and begins to explore opportunities for committee or other leadership opportunities
• Stays abreast of new marcom trends and tools
• Supports a positive and inclusive work environment

Connaissances

Adobe Creative Suite

InDesign

PowerPoint

Photography

Unanet CRM

Communication

Formation

Bachelor's degree in Business/Marketing

Outils

Unanet

Description du poste

Gilbane Building Company seeks a Senior Marketing Specialist to lead client qualifications, proposals, and presentations, partnering with BD to drive campaigns and market visibility. The role emphasizes brand consistency, content creation, and cross-functional collaboration across Southeast offices.

You will shape narratives, manage digital assets, and mentor teammates while advancing Gilbane’s market position in the Southeast region.