Senior Marketing Specialist

Geographic Technologies Group; Goldsboro (NC); Remote; USD 60,000 - 85,000; Full time

Job summary

A leading company in the marketing sector is seeking a Senior Marketing Specialist to enhance its marketing collateral through digital and print media. The successful candidate will play a crucial role in document formatting, design, and client management, contributing to the development of comprehensive marketing strategies. This remote position emphasizes creativity, design skills, and strategic marketing knowledge, requiring a Bachelor's degree and extensive graphic design experience.

Benefits

Simple IRA Matching

Medical Insurance

Paid time off

Qualifications

• 3+ years of graphic design experience desired.
• Proficiency in MS Office applications.
• Highly organized with excellent time management skills.

Responsibilities

• Support document formatting, proposals, and presentations.
• Design marketing materials for campaigns and promotions.
• Manage client documents and requests.

Skills

Document formatting

Marketing Campaigns

Social Media management

Client management

Design marketing material

Education

Bachelor’s degree in marketing, graphic design, or related field

Tools

Adobe Illustrator

Adobe InDesign

HubSpot

WordPress

Google Analytics

Job description

Benefits:

• Simple IRA Matching
• Medical Insurance
• Paid time off
  
  
  

The Senior Marketing Specialist will work closely with the Marketing and Business Development team and project managers to support proposals, strategic plans, and other materials needed for company support. This includes document and presentation formatting and support, and coordination with clients. They will also assist in creating appealing marketing collateral graphics, images, and ads for GTG through digital and print media. They will help design marketing materials for campaigns, products or services, and will be expected to help prepare mailers, brochures, case studies, and any necessary items for conference attendance. They may design logos, brochures, postcards, flyers, signs, web site graphics, and other marketing collaterals. The candidate must be able to work Eastern Standard Time.

Required Knowledge and Skills:

• May supervise 2-3 Marketing Associates.
• Assist with document formatting, review, finalization, and compilation (primarily Microsoft Word and Adobe Acrobat).
• Support the proposal document development, coordination, and submission process.
• Assist with presentation development for all shortlist presentations, client presentations, and conferences on an as-needed basis.
• Client management: Posting documents for client review (SharePoint), performing edits from the client, and managing client requests.
• Design marketing material, to include logos, brochures, flyers, postcards, conference/promotional materials, business cards, and other graphics for strategic plans and projects.
• Design supporting materials for the sales team and strategic plans (Adobe suite of products: InDesign, Illustrator, etc.)
• Website design and maintenance (WordPress)
• Marketing Campaigns
• Social Media management
  
  
  

Provide support for the following:

• Writing and editing – newsletters, press releases, and case studies.
• Help drive online traffic with web-related campaigns – email marketing, social media, and website updates.
• Write, create, and edit online content.
• Webinar coordination.
• CRM management assistance (HubSpot).
  
  
  

Required Experience and Education:

• Bachelor’s degree in marketing, graphic design, or another related field.
• Ability to plan and prioritize strategically.
• A high level of accuracy and attention to detail and proofreading.
• Highly organized with excellent time management skills and responsiveness to emails and requests.
• Ability to work under pressure and meet deadlines – Flexible and resourceful.
• Capability to create and complete several versions of designs, accept constructive feedback, and make changes until the deadline with a focus on overall marketing performance and impact.
• Proficiency with MS Office applications (Word, PowerPoint and Excel).
• Experience with Adobe Illustrator, InDesign, CRM, email design, Google Analytics, and social media desired.
• Experience with WordPress and website design desired.
• Experience with designing multi-page design spreads for newsletters, (print and digital) digital booklets, etc.
• Social Media management
• 3+ years of graphic design experience desired.
  
  
  

This is a remote position.