Senior Marketing Programs Lead – B2B SaaS

Datavant

Little Rock (AR)

On-site

USD 100,000 - 150,000

Full time

14 days+

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Job summary

Datavant is seeking a highly organized Sr Marketing Program Manager to support the Legal & Insurance (L&I) Marketing team. You will serve as the project manager for the L&I Marketing group, handling campaigns, events, product launches, and email programs while coordinating with Marketing, Sales, Customer Success, Product, and external vendors.

You will build timelines, manage workflows, deploy HubSpot emails, maintain documentation, and drive initiatives to on-time delivery.

Qualifications

3–6+ years of experience in project management or marketing operations.
Experience coordinating timelines, dependencies, and stakeholders across multiple projects.
Hands-on experience building and deploying emails in HubSpot with segmentation and scheduling.
Strong attention to detail and organizational skills.
Proficiency with Asana, Airtable, and Google Drive for collaboration.
Experience in B2B SaaS, healthcare, or enterprise marketing is preferred.

Responsibilities

Own the operational coordination of marketing campaigns, events, launches, webinars, and programs.
Build and manage project timelines, dependencies, milestones, tasks, and reporting.
Build, test, and deploy email communications in HubSpot; manage calendars and segmentation.
Improve workflows and maintain PM systems and documentation.
Coordinate across Marketing, Sales, Customer Success, Product, Design, and external partners.
Provide day-to-day marketing operations support and reporting.
Organize centralized campaign assets and timelines across tools.