Senior Marketing Programs Lead – Remote

Datavant Corporation; Northern (KY); Hybrid; USD 100,000 - 150,000; Full time

Job summary

Datavant Corporation is seeking a Sr. Marketing Program Manager to support the Legal & Insurance Marketing team. This remote US role focuses on project management for campaigns, events, product launches, and email programs using HubSpot and various collaboration tools.

You will drive timelines, coordinate stakeholders, maintain systems, and ensure efficient execution across multiple parallel initiatives. A strong operational discipline and B2B SaaS/healthcare exposure are preferred.

Qualifications

• 3–6+ years of experience in project management, marketing coordination, marketing operations, campaign operations, event management, or related roles.
• Strong understanding of how B2B marketing campaigns, events, and cross‑functional initiatives are planned and executed.
• Experience managing timelines, dependencies, stakeholders, and deliverables across multiple concurrent projects.
• Hands‑on experience building and deploying email communications in HubSpot, including list segmentation, scheduling, and testing.
• High attention to detail with exceptional organizational and follow‑through skills.
• Experience with Asana, Airtable, and Google Drive for project management and collaboration.
• Strong written and verbal communication skills across teams.
• Comfortable in fast‑paced environments with evolving priorities.
• Self‑starter mentality with proactive problem solving to move projects forward.
• Experience supporting B2B SaaS, healthcare, legal tech, insurance, or enterprise marketing teams is preferred.
• Bachelor’s degree in Marketing, Communications, Business, Project Management, or equivalent practical experience preferred.

Responsibilities

• Own the operational coordination of marketing campaigns, trade shows and events, product launches, webinars, content initiatives, and cross‑functional programs.
• Build and manage project timelines, dependencies, milestones, task assignments, and status reporting to ensure initiatives stay on track.
• Build, configure, test, and deploy email communications in HubSpot, including newsletters, nurture sequences, product announcements, and event communications.
• Manage email calendars, segmentation, scheduling, and ensure emails are on‑brand and delivered on time; support basic email reporting.
• Help improve operational workflows and team organization across the marketing function.
• Maintain project management systems, templates, documentation, and standards.
• Serve as an operational liaison across Marketing, Sales, Customer Success, Product, Design, and external partners.
• Provide day‑to‑day operational support including reporting, documentation management, meeting preparation, and internal communications.
• Organize and maintain centralized project documentation and assets across Asana, HubSpot, Airtable, and Google Drive.
• Drive projects from intake through completion by tracking deliverables, risks, dependencies, and stakeholder follow‑ups.
• Contribute to scalable operational foundations for the marketing organization across campaigns, projects, and events.

Skills

Project management

Marketing ops

Campaign operations

Event management

HubSpot

Asana

Airtable

Google Drive

B2B SaaS

Education

Bachelor's degree or equivalent

Tools

HubSpot

Asana

Airtable

Google Drive

Job description

Datavant Corporation is seeking a Sr. Marketing Program Manager to support the Legal & Insurance Marketing team. This remote US role focuses on project management for campaigns, events, product launches, and email programs using HubSpot and various collaboration tools.

You will drive timelines, coordinate stakeholders, maintain systems, and ensure efficient execution across multiple parallel initiatives. A strong operational discipline and B2B SaaS/healthcare exposure are preferred.