Senior Marketing Program Governance Lead (Hybrid)

Novartis AG; East Hanover (NJ); On-site; USD 160,000 - 298,000; Full time

Job summary

Novartis AG in East Hanover, NJ is seeking an Associate Director, Marketing Program Governance to transform digital and channel marketing across US IMO by establishing compliant governance. The role emphasizes risk management, streamlined processes, and audit readiness to support enterprise marketing initiatives.

You will lead governance projects across channels, leverage Agile practices, and collaborate with marketing technology, regulatory, medical, and operations teams to ensure MAP/MIST

Qualifications

• Bachelor's degree required or equivalent in business, marketing, digital media, computer science, engineering, communications, or related field.
• 5+ years in pharma/biotech marketing operations or digital marketing launches.
• Working knowledge of FDA/pharma advertising and promotion guidelines with MLR review experience.
• Deep understanding of advertising, digital channel requirements, and policy compliance.

Responsibilities

• Partner with marketing technology, privacy, regulatory, medical, and operations teams to launch compliant marketing capabilities.
• Establish channel execution requirements to strengthen compliance and efficiency.
• Advance digital innovations across brands with enterprise mindset; apply Agile where appropriate.
• Lead governance projects across channels including email, EHR, and SMS.
• Standardize content requirements, workflows, and channel documentation using Agile practices.
• Gather requirements, define technical specs, and test solutions before deployment.
• Support MAP/MIST and cross-brand content governance and audits.

Skills

Agile methodology

Project management

Cross-functional leadership

Regulatory/compliance understanding

Education

Bachelor's degree

Tools

Veeva Vault PromoMats

Aprimo Marketing Cloud

Job description

Novartis AG in East Hanover, NJ is seeking an Associate Director, Marketing Program Governance to transform digital and channel marketing across US IMO by establishing compliant governance. The role emphasizes risk management, streamlined processes, and audit readiness to support enterprise marketing initiatives.

You will lead governance projects across channels, leverage Agile practices, and collaborate with marketing technology, regulatory, medical, and operations teams to ensure MAP/MIST