Senior Marketing Ops Specialist - Hybrid & Global Tools
Cognex Corporation
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Benefits offered by this job
Job summary
Cognex Corporation in Natick, MA is seeking a Senior Marketing Operations Specialist to join our web marketing team. You will centrally manage the marketing tech stack, including the marketing automation platform and website chat tools, and collaborate with international stakeholders to optimize campaigns and lead flow.
This full-time role reports to the Marketing Operations Manager. The hybrid schedule (3 days in the office, 2 at home) and a comprehensive benefits package, including medical,
Qualifications
- Experience implementing and supporting marketing-related technologies and processes.
- Experience with Marketing Automation platforms and CRM.
- Strong analytical and data interpretation skills.
- Excellent communication and cross-functional collaboration abilities.
Responsibilities
- Manage marketing tech stack across platforms and tools.
- Collaborate with global demand generation, content, web marketing, and IT teams.
- Develop training and reference materials for stakeholders.
- Provide support and troubleshooting for marketing tools to minimize downtime.
- Analyze campaign performance and ROI to provide actionable insights.
- Research and implement new tools to enhance demand generation.
Skills
Education
Tools
Job description
Cognex Corporation in Natick, MA is seeking a Senior Marketing Operations Specialist to join our web marketing team. You will centrally manage the marketing tech stack, including the marketing automation platform and website chat tools, and collaborate with international stakeholders to optimize campaigns and lead flow.
This full-time role reports to the Marketing Operations Manager. The hybrid schedule (3 days in the office, 2 at home) and a comprehensive benefits package, including medical,
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