Senior Marketing Operations: Lead Flow & ABM Strategy

Amazon; New York (NY); On-site; USD 138,000 - 187,000; Full time

Benefits offered by this job

Health insurance

RSUs

401(k) matching

Job summary

Amazon Web Services, Inc. in New York seeks a Senior Marketing Operations Specialist to lead the Lead Management & ABM Technology program, defining and scaling cross-functional lead management initiatives.

You'll work with Marketing and Sales to optimize lead flow, build measurement frameworks, and influence roadmaps globally, with a preference for NYC, Seattle, Austin or Madrid; relocation offered Seattle only. This is not a remote or hybrid opportunity.

Qualifications

• 6+ years of marketing experience (non-internship).
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience communicating results to senior leadership.
• Experience using data and metrics to measure impact and determine improvements.

Responsibilities

• Own the full lifecycle of complex, cross-functional lead management programs with significant business impact.
• Define program strategy, objectives, data analysis, and resource alignment across lead flow programs.
• Act as strategic advisor to senior marketing and sales leaders on engagement models and measurement requirements.
• Define experiment frameworks, manage execution, and share insights to improve lead management strategy.
• Lead weekly/monthly/quarterly business reviews with directors and VPs, presenting findings and recommendations.

Skills

Marketing operations

Lead management

Data-driven decisions

Cross-functional collaboration

Executive communication

Tools

Salesforce

Marketo

Job description

Amazon Web Services, Inc. in New York seeks a Senior Marketing Operations Specialist to lead the Lead Management & ABM Technology program, defining and scaling cross-functional lead management initiatives.

You'll work with Marketing and Sales to optimize lead flow, build measurement frameworks, and influence roadmaps globally, with a preference for NYC, Seattle, Austin or Madrid; relocation offered Seattle only. This is not a remote or hybrid opportunity.