Senior Marketing Manager – Product Strategy & GTM Lead

Microchip; Deutschland; Hybrid; USD 120,000 - 150,000; Full time

Job summary

Microchip Technology Inc. is seeking a Marketing Manager to lead product strategy and execution across key segments. This role requires balancing strategic thinking with hands-on execution, overseeing a team of Marketing Engineers while engaging with sales and customers worldwide. A successful candidate will have over 10 years in microcontroller systems and a strong background in product marketing within the semiconductor industry. The position encompasses significant travel and offers a dynamic environment built on innovation and teamwork.

Qualifications

• Minimum 10 years in microcontroller or touch controller systems.
• Proven track record in product marketing within the semiconductor industry.
• Excellent oral and written communication skills in English.

Responsibilities

• Define portfolio strategy and product specifications.
• Create marketing strategies targeting segments and accounts.
• Manage a team of Marketing Engineers with full responsibility.

Skills

Strategic thinking

Business acumen

Technical depth

Analytics tools proficiency

Communication in English

Education

Bachelor’s or Master’s in Electronics, Computer Science, or related fields

MBA or equivalent senior expertise

Tools

Tableau

Excel

Microsoft 365

Job description

Microchip Technology Inc. is seeking a Marketing Manager to lead product strategy and execution across key segments. This role requires balancing strategic thinking with hands-on execution, overseeing a team of Marketing Engineers while engaging with sales and customers worldwide. A successful candidate will have over 10 years in microcontroller systems and a strong background in product marketing within the semiconductor industry. The position encompasses significant travel and offers a dynamic environment built on innovation and teamwork.