Senior Marketing Lead

Clera; San Francisco (CA); On-site; USD 150,000 - 240,000; Full time

Job summary

Clera is seeking a hands-on marketing leader to own end-to-end marketing for a rapidly growing AI-powered hospitality platform. This role emphasizes product marketing and demand generation with direct contribution rather than people management.

You will build market positioning, manage the marketing site, create content, run campaigns, and drive experiments across outbound and inbound channels to accelerate growth.

Qualifications

• 5+ years in B2B SaaS or AI marketing with hands-on inbound and outbound channels.
• Proven track record leading high-performing marketing initiatives at fast-growing companies.
• Experience spanning outbound events, field marketing and inbound channels plus SEO content and case studies.

Responsibilities

• Build market positioning and own the marketing site including solutions pages for different customer segments.
• Create video content, use cases and webinars to demonstrate product value.
• Conduct competitive analysis across hospitality and the AI landscape.
• Own the blog, design assets and experiments with newsletters podcasts and influencer partnerships.
• Execute field marketing campaigns such as city activations, events, conferences and relationship dinners.
• Develop founder thought leadership on LinkedIn and other channels.
• Design and optimize paid campaigns with creative direction and messaging.
• Refine signup funnels to scale lead generation into a tightly targeted machine.

Skills

B2B SaaS marketing

Demand generation

Inbound outbound

SEO content

Case studies

Leadership

Job description

About the Role

You will own end to end marketing for a rapidly growing AI powered platform focused on hospitality. This is a hands on, does what it takes role that emphasizes product marketing and demand generation with direct contribution rather than people management.

What You'll Do

• Build market positioning and own the marketing site including solutions pages for different customer segments.

• Create video content, use cases and webinars to demonstrate product value.

• Conduct competitive analysis across hospitality and the AI landscape.

• Own the blog, design assets and experiments with newsletters podcasts and influencer partnerships.

• Execute field marketing campaigns such as city activations, events, conferences and relationship dinners.

• Develop founder thought leadership on LinkedIn and other channels.

• Design and optimize paid campaigns with creative direction and messaging.

• Refine signup funnels to scale lead generation into a tightly targeted machine.

What We're Looking For

• 5+ years in B2B SaaS or AI company marketing with hands on experience across inbound and outbound channels.

• Proven track record leading high performing marketing initiatives at fast growing companies that run frequent experiments.

• Experience spanning outbound events field marketing and inbound channels plus SEO content and case studies.

• Strong portfolio showing end to end campaign ownership and measurable results.

• Ability to learn a vertical quickly and work across technical or complex products.

• Hands on leadership spanning product marketing content events and demand generation.

Compensation & Benefits

Salary range: $150,000 to $240,000 annually. Equity: 0.20% to 0.75%.

Location

On-site in San Francisco, California, United States.