Senior Marketing Data Scientist — Growth & Insights

EXL; San Francisco (CA); Hybrid; USD 130.000 - 145.000; Vollzeit

Zusammenfassung

EXL, a leading analytics company, is hiring a Marketing Data Scientist in San Francisco, CA or New York City, NY. The role is hybrid and focuses on developing data-driven marketing strategies for lending products.

You will work with senior data scientists and marketing leaders to design, analyze, and optimize campaigns that grow member revenue. Ideal candidates have 8+ years in data science/analytics, strong SQL/Python/R skills, and experience with marketing analytics and experimentation.

Qualifikationen

• Bachelor's degree in a quantitative field is required.
• 8+ years in data science/analytics with financial domain experience.
• Strong SQL, Python/R and Tableau skills essential.
• Experience with Airflow and Snowflake is a plus.

Aufgaben

• Develop marketing strategies with data-driven insights and KPIs.
• Collaborate with marketing managers and leadership to optimize campaigns.
• Analyze funnels, CPA and ROI to drive actions.
• Design experiments (A/B/tests) and interpret results for growth.
• Build data pipelines, scoring, and dashboards for visibility.

Kenntnisse

SQL

Python

R

Tableau

Airflow

Snowflake

A/B testing

Analytics

Ausbildung

Bachelor's in CS/Math/Engineering

Master's preferred

Tools

Power BI

Jobbeschreibung

EXL, a leading analytics company, is hiring a Marketing Data Scientist in San Francisco, CA or New York City, NY. The role is hybrid and focuses on developing data-driven marketing strategies for lending products.

You will work with senior data scientists and marketing leaders to design, analyze, and optimize campaigns that grow member revenue. Ideal candidates have 8+ years in data science/analytics, strong SQL/Python/R skills, and experience with marketing analytics and experimentation.