Senior Marketing Analytics Lead | Growth & Insights

Harnham; New York (NY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

A leading technology company in New York is looking for a Senior Data Analyst to enhance their Marketing Analytics function. You will partner with Growth and Marketing teams to drive strategic decisions based on data insights. The role demands over 4 years of relevant experience, strong SQL, and proficiency in Python or R. This position offers a hybrid work model and the chance to make substantial impacts on marketing performance and customer engagement strategies.

Qualifications

• 4+ years’ experience in Marketing Analytics or a related role.
• Strong SQL skills and proficiency in Python or R for data modeling.
• Experience analyzing marketing funnel performance, attribution, and ROI.

Responsibilities

• Partner with Growth and Marketing teams to identify opportunities.
• Own analytical projects from business questions to actionable insights.
• Analyze customer acquisition, engagement, and retention across channels.

Skills

SQL

Python

R

Data storytelling

Collaboration

Tools

Looker

dbt

Hex

Airflow

Fivetran

Redshift

mParticle

Eppo

Mixpanel

GitLab

Job description

A leading technology company in New York is looking for a Senior Data Analyst to enhance their Marketing Analytics function. You will partner with Growth and Marketing teams to drive strategic decisions based on data insights. The role demands over 4 years of relevant experience, strong SQL, and proficiency in Python or R. This position offers a hybrid work model and the chance to make substantial impacts on marketing performance and customer engagement strategies.