Senior Data Scientist - Growth & Engagement

EXL Talent Acquisition Team; Jersey City (NJ); Hybrid; USD 110,000 - 130,000; Full time

Job summary

EXL is seeking a Senior Data Scientist in a hybrid NJ setting. The role focuses on designing, targeting, launching and measuring marketing campaigns to improve member activation, engagement and health outcomes.

You will apply advanced analytics, machine learning, experimentation, and behavioral science to optimize incentive strategies and deliver personalized interventions across digital and care delivery ecosystems. Collaboration with Product, Marketing, and Analytics teams is essential.

Responsibilities

• Lead the design, targeting, launch, and measurement of marketing campaigns that drive member activation and engagement.
• Leverage advanced analytics, machine learning, experimentation, and behavioral science to identify engagement opportunities and deliver personalized interventions.

Job description

EXL is seeking a Senior Data Scientist in a hybrid NJ setting. The role focuses on designing, targeting, launching and measuring marketing campaigns to improve member activation, engagement and health outcomes.

You will apply advanced analytics, machine learning, experimentation, and behavioral science to optimize incentive strategies and deliver personalized interventions across digital and care delivery ecosystems. Collaboration with Product, Marketing, and Analytics teams is essential.