Senior Marketing Analytics Leader – Hybrid/Remote

Pennsylvania State Employees Credit Union; Harrisburg (Dauphin County); Hybrid; USD 110,000 - 170,000; Full time

Job summary

A leading credit union is seeking a Marketing Analytics Manager to lead a team of data analysts in Harrisburg, PA. This hybrid role requires strong leadership and analytical skills to drive growth and retention through actionable insights. The ideal candidate will have over 7 years of experience in data analytics and experience managing analytics teams. This position prioritizes a data-driven decision-making process, with a commitment to improving analytic capabilities across the organization.

Qualifications

• 2+ years of experience managing and developing analytics teams.
• 7+ years of experience in data analytics or related role.
• Expertise in translating complex data into actionable insights.

Responsibilities

• Lead and develop a team of analytics professionals supporting marketing.
• Own analytics for campaigns and measure performance metrics.
• Partner with marketing leaders to define measurement strategies.

Skills

Leadership

Data analysis

Statistical methods

Agile principles

Dashboard design

Education

Bachelor's degree

Job description

A leading credit union is seeking a Marketing Analytics Manager to lead a team of data analysts in Harrisburg, PA. This hybrid role requires strong leadership and analytical skills to drive growth and retention through actionable insights. The ideal candidate will have over 7 years of experience in data analytics and experience managing analytics teams. This position prioritizes a data-driven decision-making process, with a commitment to improving analytic capabilities across the organization.