Senior Marketing Analytics Lead — Growth & Attribution

Vaco Recruiter Services; Orlando (FL); Hybrid; USD 70,000 - 90,000; Full time

Job summary

Vaco Recruiter Services seeks a Senior Analyst in Orlando to join their Marketing Analytics team. This hybrid role will leverage your skills to analyze campaign performance and drive strategic marketing insights.

As part of a well-established organization, you'll work intimately with multiple teams to optimize growth through data analysis and reporting.

Key qualifications include 4+ years in analytics, expertise in SQL, and familiarity with Google Analytics and other analytical tools.

Qualifications

• 4+ years of experience in marketing analytics or growth analytics.
• Strong command of SQL with large datasets.
• Experience with attribution models and A/B testing.

Responsibilities

• Analyze performance across digital and offline channels.
• Build scalable dashboards for marketing and leadership teams.
• Leverage multi-touch attribution frameworks.

Skills

SQL proficiency

Google Analytics

Looker Studio

Power BI

Data segmentation

Funnel analysis

Education

Bachelor’s degree in Marketing, Analytics, Statistics

Tools

BigQuery

Python

R

Job description

Vaco Recruiter Services seeks a Senior Analyst in Orlando to join their Marketing Analytics team. This hybrid role will leverage your skills to analyze campaign performance and drive strategic marketing insights.

As part of a well-established organization, you'll work intimately with multiple teams to optimize growth through data analysis and reporting.

Key qualifications include 4+ years in analytics, expertise in SQL, and familiarity with Google Analytics and other analytical tools.