Senior Marketing Analytics Lead

JPMorgan Chase & Co.; United States; On-site; USD 110,000 - 150,000; Full time

Job summary

JPMorgan Chase & Co. seeks a Senior Associate in Marketing Analytics on the Small Business Decision Sciences team.

You’ll deliver analytics across the end-to-end lifecycle for acquisition campaigns, from opportunity sizing to test design, execution support, and financial performance measurement. You’ll partner with Marketing, Modeling, Finance, and Data & Analytics to translate complex data into clear recommendations on audience, offer, channel, and funding decisions, while strengthening

Qualifications

• 3+ years of related Marketing Data & Analytics experience.
• Master’s degree in a related field or Bachelor’s + 3+ years of experience.
• Proficiency in analytics languages/tools such as SQL, Python, SAS, or R (or comparable).
• Experience with relational databases and big data platforms, including Snowflake.
• Strong written and oral communication skills and ability to present complex findings clearly.

Responsibilities

• Lead financial and analytical optimization of marketing programs across opportunity sizing, targeting, test design, execution support, reporting, and insights.
• Own stakeholder relationship management and delivery for assigned marketing partners, including intake, prioritization, scoping, timelines, and outputs aligned to campaign calendars.
• Drive experimentation strategy and measurement rigor, including hypotheses, test/control design, success metrics, and post-test readouts; support execution and measurement feasibility needs.
• Apply predictive models and measurement insights to investment planning and optimization across audience, offer, channel, and funding decisions.
• Build analytic assets and frameworks to evaluate incrementality, profitability, and return on investment (e.g., forecast/proforma vs. actuals; attribution approaches where relevant).
• Leverage and help evolve the analytics toolset, including Snowflake and emerging AI-enabled analytics applications, to improve speed, scale, and consistency.
• Partner across functions (modeling, finance, marketing channels, and delivery teams) to ensure solutions are implementable, controlled, and aligned to standards.
• Define and advocate for data requirements to monitor targeting, execution, and performance; address data gaps, quality, and lineage with data teams.
• Maintain and enhance processes and controls that support measurement quality, repeatability, and auditability.

Skills

SQL

Python

SAS

R

Snowflake

ETL/ELT

Analytics

Campaign design

Communication

Collaboration

Education

Master’s degree in a related field

Bachelor’s degree + 3+ years experience

Tools

Snowflake

Job description

JPMorgan Chase & Co. seeks a Senior Associate in Marketing Analytics on the Small Business Decision Sciences team.

You’ll deliver analytics across the end-to-end lifecycle for acquisition campaigns, from opportunity sizing to test design, execution support, and financial performance measurement. You’ll partner with Marketing, Modeling, Finance, and Data & Analytics to translate complex data into clear recommendations on audience, offer, channel, and funding decisions, while strengthening