Senior Marketing Analytics & Insights Lead

Ogilvy Health US; New York (NY); Sur place; USD 60 000 - 140 000; Plein temps

Résumé du poste

Ogilvy Health is seeking a Senior Analyst to join our Performance Strategy team, bridging data, strategy, and storytelling for pharmaceutical clients. You’ll synthesize web analytics, media performance, research tools, and claims data to inform optimization and growth.

You will translate complex datasets into actionable narratives, build executive dashboards, and collaborate with cross-functional teams to ensure analytics align with business goals.

Qualifications

• 2–3 years of analytics or performance strategy experience in healthcare/agency setting.

Responsabilités

• Lead data extraction, cleansing, and preparation across web analytics, media platforms, survey tools, and healthcare datasets.
• Analyze performance trends to identify drivers, risks, and optimization opportunities.
• Integrate digital engagement metrics with claims data to measure real-world impact.
• Develop cohesive, insight-driven stories that influence client and internal decisions.
• Build dashboards, executive presentations, and performance reporting frameworks.
• Collaborate with media, strategy, and client teams to align analytics with business objectives.
• Provide thought leadership on measurement approaches, KPIs, and performance frameworks.
• Ensure data integrity, consistency, and methodological rigor across reporting streams.

Connaissances

Analytical thinking

Strategic mindset

Communication skills

AI fluency

Data storytelling

Outils

Google Analytics

Adobe Analytics

Looker

Tableau

Power BI

SQL

Excel

Description du poste

Ogilvy Health is seeking a Senior Analyst to join our Performance Strategy team, bridging data, strategy, and storytelling for pharmaceutical clients. You’ll synthesize web analytics, media performance, research tools, and claims data to inform optimization and growth.

You will translate complex datasets into actionable narratives, build executive dashboards, and collaborate with cross-functional teams to ensure analytics align with business goals.